On today’s news digest: Google’s Emissions Climb 48%; Merger Agreement Reached for Paramount Global; Privacy Sandbox Testing Finds 33% Decline in CPMs  Amid the AI boom, Google’s greenhouse gas emissions are rapidly rising. According to the tech titan’s latest Environmental Report, [...]

On today’s news digest: GroupM Teams Up with Tesco; IAB Tech Lab Releases Final Privacy Sandbox Analysis; TikTok Launches “Deals For You Days”  GroupM has announced a partnership with Tesco Media and Insight Platform. The media group’s partnership with one of [...]

AI has changed the world of search as we knew it. As the technology paves the way for further major updates to how we search, what are the ramifications for the ad tech industry?   A shapeshifting search landscape  AI-powered searching has opened [...]

Cookie deprecation has once again been kicked down the road. So how are the industry preparing for the drawn-out demise? Is privacy still a priority? John Still asks an expert panel. So, cookie deprecation is no longer imminent. When Google announced [...]

On today’s news digest: Broadcasters Trading Airtime for Advertisers’ Shares; Google Reduces Scope of AI Overviews; Nvidia Unveils New AI Processor UK broadcasters including ITV and Channel 4 have been trading ad airtime for shares. In order to deal with [...]

On today’s news digest: PayPal Plans Ad Business; OpenAI Forms Safety and Security Committee; Google Invests in Indian E-commerce Giant PayPal has plans to boost its growth by starting an ad network. The ad business will be built around the data [...]

On today’s news digest: Privacy Sandbox APIs Temporarily Unavailable; Sports Podcasts on Spotify See Growth of 74%; Amazon Unveils New Ad Tech Features  Last week, Privacy Sandbox’s APIs were temporarily unavailable due to a misconfiguration in the Chrome-facilitated testing setup. The [...]

This week on The Stack: Google Shakes Up Search Landscape; This Week’s Data and Streaming Partnerships; Could Canada Also Ban TikTok? Plus today's episode of the MadTech Daily. Last week, Google shook up the search landscape with the launch of its [...]

On today’s news digest: Google to Run Ads in Search AI Overviews; TikTok Boosts its Ad Business with AI; Amazon’s Ad Revenue to Close In On Meta  Soon, Google plans to start testing Search and Shopping ads in its new feature [...]

This week on The Stack: OpenAI and Google Face Off in the AI Race; Big Tech Regulation Tightens in APAC; the MadTech Daily This week, Google unveiled an updated AI-enhanced version of its world-leading Search. Among the new features announced, AI [...]