GumGum and Frameplay Partner to Deliver Contextually Relevant, Intrinsic In-Game Advertisements
GumGum, a contextual-first global digital advertising platform, announced today (June 14th, 2022) a strategic partnership with Frameplay, the global leader in enabling intrinsic in-game advertising. The partnership expands GumGum’s suite of high-impact ad products into the Frameplay platform and allows [...]
Bidstack Onboard Highbrow Interactive with 4 Exclusive New Partnerships
Bidstack, the leading in-game advertising platform, is pleased to announce an exclusive new partnership with Highbrow Interactive which will see four exceptional simulation games added to their portfolio. Founded in 2013, Highbrow Interactive specialises in game production, virtual reality and [...]
Anzu & Amelore Partner to Bring Programmatic In-Game Advertising to PC Hit Slappyball
Anzu.io, the world's most advanced in-game advertising company, today (27th April 2022) announced its successful integration and ongoing partnership with Amelore, the game developer behind Slappyball. This means advertisers can now programmatically run non-disruptive in-game banner and video ads within [...]
Former Yahoo Director Chris Vincelli Joins Anzu as VP Business Development
Chris Vincelli joins in-game advertising company Anzu.io as the new VP business development. Vincelli will be working alongside Anzu’s newly-appointed EVP business development and in-game advertising veteran Guy Ben-dov Vincelli has been establishing premium publisher partnerships within global companies for the [...]
Follow ExchangeWire