In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the US DOJ is reportedly gearing up to launch an antitrust suit against Google; Samsung wins a $6.64bn deal to [...]

In today's ExchangeWire news digest: US senators propose a new bill to make online platforms more accountable for their users' content; plans for a merger of ad-based content recommendation platforms Taboola and Outbrain have fallen through; and the ACCC begins [...]

Adverty AB (publ) has completed the technical integration with US-based Smaato's Digital Advertising Technology Platform, which gives publishers and app developers control over their monetisation strategy when delivering ads to mobile apps and games. The partnership enables Smaato’s wide range [...]

In today’s ExchangeWire news digest: Facebook moots iOS 14 Audience Network shutdown; Mightyhive merges with Brightblue; and WPP revenue falls by 15.1%. Facebook moots iOS 14 Audience Network shutdown Facebook has announced a series of measures in response to the upcoming [...]

OnAudience.com, one of the world’s largest audience data providers, prepared a new pack of mobile segments that will help advertisers to reach over 300 million profiles of mobile shoppers across the world. According to eMarketer, more than two-thirds of US digital [...]

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: the ACCC dismisses claims from Google that its News Media Bargaining Code will damage user experience in Australia; experts warn [...]

In today's ExchangeWire news digest: experts warn that new restrictions imposed by the US government against Huawei could disrupt the global tech supply chain; Havas Media Group becomes the first media agency to join Prebid; and JCDecaux launches a new [...]

In today's ExchangeWire news digest: ByteDance attempts to salvage TikTok's US operations via a deal with Microsoft; Google sees its ads revenue decline for the first time ever as Coronavirus continues; and India's smartphone production incentive scheme receives interest from [...]

Over the past months, Applift, PubNative, and Verve, now aligned under Verve Group, have been gathering data on the effects of COVID-19 on the mobile advertising ecosystem. In their recently published infographic, Verve Group combines key insights to depict the [...]

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: John McAfee announces world's first fully private 4G network, 'The Ghost Cell Phone Data Service'; the Monetary Authority of Singapore's [...]