Pubstack's first module of its new automated optimisation product uses advanced technology and allows publishers to implement Smart Ad Refresh and to generate extra ad revenue in a secure way. A Practice to Increase Monetisation Publishers have tested many ways to maximise [...]

Pubstack, la plataforma de optimización del rendimiento publicitario, ha lanzado el primer módulo de su nuevo producto de optimización automatizada. El módulo utiliza tecnología avanzada y permite a los editores implementar Smart Ad Refresh y generar ingresos publicitarios extra de [...]

Vloggers, streamers, animation, and digital studios, as well other video content owners are invited to join their first live webinar– 'OTT for creators comes naturally: Why is CTV another key platform for your videos?' set for September 27, 2021. Over 183.5 [...]

Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, today announced it has completed its previously announced acquisition of Connexity. The transaction brings Connexity, one of the largest e-commerce media [...]

DoubleVerify ('DV'), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced an expanded partnership with MoPub, a Twitter company, which provides monetisation solutions for leading mobile app publishers around the globe and enables advertisers, [...]

AlgoriX, an independent global media and technology company, becomes a community member of Prebid.org as part of the company’s push for greater industry collaboration and transparency. In doing so, AlgoriX makes it easier for publishers to use header bidding solutions [...]

TheViewPoint, a SaaS video ad monetisation platform for CTV/ OTT publishers, has partnered with Firework, the leading short video web story platform for digital publishers, businesses, and media buyers, to assist in ad monetisation of Firework’s inventory. This partnership will enable [...]

InMobi, a leading provider of marketing and monetisation technologies, today announced the debut of InMobi Telco, a new suite of offerings that enable mobile operators to deliver and monetise compelling content assets, improve their subscribers’ experience and grow their businesses. Already adopted [...]

Criteo S.A. (NASDAQ: CRTO), the global technology company that provides the world's leading Commerce Media Platform, today announced financial results for the second quarter ended June 30, 2021 that exceeded the Company's quarterly guidance. Second Quarter 2021 Financial Highlights The following table [...]

InMobi, a global technology, media and marketing solutions provider reaching billions of people around the world, today announced that InMobi Exchange is now offering in-app header bidding across substantially all major mediation platforms, including AppLovin MAX, Amazon Transparent Ad Marketplace, Fyber FairBid, Google Open Bidding, ironSource and MoPub Advanced [...]