InMobi, a leading provider of monetisation and marketing technologies that help businesses fuel growth, today (November 20th, 2023) released insights from a joint study with Advertiser Perceptions, the leading provider of research-based strategic market intelligence to the media, advertising, and [...]

ArcSpan, the real-time audience data monetisation platform delivering AI-driven dynamic audience segmentation, has announced the integration of several social media platforms. Through their proprietary extensible software, ArcSpan makes it easy and effective for publishers to extend their audience monetisation success to [...]

Already utilised by a significant portion of leading French publishers (Le Figaro, Le Parisien, 20 Minutes, Elle, Eurosport, Capital...), Voxeus is pleased to welcome several new publisher clients, including the French daily Le Monde. Among other publishers, there are also: [...]

Leading advertising technology company Snigel is excited to announce its nomination for the "Digital Technology Company of the Year Award'' at the Technology Ireland Industry Awards 2023. This nomination is a testament to Snigel's innovative ad monetisation platform, AdEngine, which [...]

In today's ExchangeWire news digest: Klarna reveals a new shopping feature powered by AI; TikTok faces legal action in Utah; and RepubliK raises USD$6m ($4.8m) in a seed funding round. Klarna releases new AI-powered shopping tool Buy-now-pay-later firm, Klarna, is releasing a [...]

ID5, the identity solution specialist, today (September 20th, 2023) announced a new collaboration with Microsoft Advertising using Microsoft Monetise, one of the largest supply platforms in the industry.  Microsoft Monetise is now distributing the ID5 ID, the most adopted ID on [...]

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today (September 19th, 2023) released a new study commissioned by Forrester Consulting finding that retailers see tremendous upside for commerce media revenue but increasingly consider partnerships and [...]

MBC Media Solutions (MMS), the commercial arm of MBC Group — the largest and leading media company in the Middle East and North Africa — announced its partnership with Viaccess-Orca & Equativ to empower the monetisation of Shahid, MBC GROUP’s [...]

impact.com, the world’s leading partnership management platform, announced today (August 31st, 2023)  the company’s growth in the second quarter fueled by global client growth and the launch of its new industry-leading, fully integrated influencer marketing platform, reinforcing its position as [...]

Bidstack, the in-game advertising and video game monetisation platform, and Venatus, the leading publisher monetisation and advertising platform for gaming and entertainment, today (August 30th, 2023) announce a commercial partnership that will give Venatus exclusive access to Bidstack’s extensive video [...]