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  • Sizmek Adds Digital Audio to Ad Server & StrikeAd DSP; Phunware Partners with Lotame for Data Insights on Mobile Users

    ExchangeWire rounds up some of the biggest stories in the US/Canadian digital advertising space. In this week’s edition: Sizmek partners with StrikeAd; Phunware partners with Lotame; WPP consolidates Neo into Mindshare; Celtra receives USD$15m (£11.8m) investment; Varick partners with Vistar; [...]

  • Snap, Inc. & Factual Partner; The Weather Company & Toyota Use Watson Ads

    ExchangeWire rounds up some of the biggest stories in the US/Canadian digital advertising space. In this week’s edition: Snap, Inc. and Factual partner; The Weather Company and Toyota use Watson Ads; Centro integrates comScore and DoubleVerify Data; SpotX protects audience [...]

  • MediaMath Secure Credit; Snap Acquire Placed

    ExchangeWire round up some of the biggest stories in the US/Canadian digital advertising space. In this week’s edition: MediaMath secure credit; Snap acquire Placed; Blend Media and OmniVirt partner; Periscope acquire Anthem; PulsePoint launch content marketing platform; OpenX and Google [...]

  • WPP Combining MEC & Maxus; AudienceScience Closes Business

    ExchangeWire round up some of the biggest stories in the US/North American digital advertising space. In this week’s edition: WPP combine MEC and Maxus; Audience Science close business; xAd partner with DoubleVerify, Integral Ad Science (IAS), Pixalate, and Moat; Mediaocean [...]