Anzu & Cedara Launch First-to-Market Media Sustainability Solution for Intrinsic In-Game Advertising
Anzu, the most advanced intrinsic in-game advertising solution, and Cedara, the Carbon Intelligence Platform, have launched a groundbreaking global carbon measurement and compensation solution for intrinsic in-game advertising. This partnership offers advertisers worldwide insights and the option to compensate their [...]
ThisThat & RhythmInfluence Forge Elite Data Measurement Partnership
ThisThat, the global award-winning data company revolutionising advertising metrics for the new era of community-led advertising, is proud to announce the expansion of its partnership with RhythmInfluence, a premier influencer marketing company and part of Nexxen Group LLC. RhythmInfluence has [...]
MGID Partners with Memorable to Enable AI-Driven Predictive Performance Analysis
MGID, the global advertising platform, has today (June 25th, 2024) launched an innovative pre-flight campaign assessment solution, developed in collaboration with strategic partner Memorable — the leading driver of smart creative analysis. Hosted by MGID’s fast-growing platform, the new Performance Prediction [...]
Viant Expands Carbon Measurement Capabilities with Cedara
Viant Technology Inc., a leading advertising technology company, today (June 25th, 2025) announced a strategic integration with the Carbon Intelligence Platform Cedara. This partnership aims to provide comprehensive carbon measurement capabilities for advertisers as well as for Viant’s own corporate emissions. [...]
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