Integral Ad Science (IAS), a global leader in digital media quality, published a case study in Singapore with Guardian Health & Beauty, the No.1 Health & Beauty Retailer in Singapore, which exceeded the country’s benchmark via IAS holistic media quality [...]

ARAGO (formerly the Mediakeys Platform) and Broadsign today (June 12th, 2023) announced a technology partnership that brings all the DOOH inventory available via the Broadsign supply-side-platform (SSP) to ARAGO’s omnichannel demand-side-platform (DSP), making programmatic digital-out-of-home (DOOH) purchases accessible for the [...]

Captify, the leading Search Intelligence Platform for the open web, today (June 8th, 2023) announced a global partnership with purpose-led ad platform Good-Loop that will allow advertisers to track and reduce the environmental impact of their online ad campaigns.  The new [...]

Bidstack, the technology company pioneering intrinsic in-game advertising, celebrates the one-year anniversary of its partnership with publisher Fingersoft and announces new partnerships with leading driving and racing mobile game studios The Tiny Digital Factory and Fat Cigar Productions Ltd.  Bidstack's technology [...]

Vistar Media, the world's leading end-to-end programmatic ecosystem for digital out-of-home, is pleased to announce its latest partnership with Adsquare, a renowned Location Intelligence Platform. This partnership provides Vistar’s clients with advanced audience targeting capabilities to further enhance sophisticated programmatic [...]

Flow City and Broadsign today (June 1st, 2023) announced an ad tech integration that makes premium global digital-out-of-home (DOOH) screens available for purchase programmatically on Flow City’s DOOH-specialty demand-side-platform (DSP).  The collaboration allows media buying agencies, small businesses, and startups using [...]

MGID, the global advertising platform, announced a partnership with Playmaker, the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands. The partnership will see the direct integration of MGID’s native ads across Playmaker’s [...]

impact.com, the world’s leading partnership management platform, announced the company’s continued momentum in Q1, with client acquisition, new product offerings, and the company’s sold-out Partnerships Experience (iPX) conference.  During the quarter, impact.com added more than 200 brands and partners to its [...]

The Yieldfest Programmatic Research Forum 2023, taking place on June 13th in London, is delighted to announce that MediaMath has joined the event as a strategic partner.  MediaMath is a technology company helping advertisers worldwide overcome complex marketing challenges and fostering [...]

Programmatic and data solution experts Crimtan has announced a partnership with Autovia and Haymarket to give car sellers in-depth access to customer car buying intent signals from 2 out of 3 prospective car buyers. This collaboration comes as the 2023 car [...]