Vodafone Leverages GumGum’s Contextual Intelligence Platform
GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, VerityTM, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, foldable phone. As part of [...]
Total Media Solutions Announces Strategic Partnership with Content Ignite
Total Media Solutions, the publisher-first advertising technology company, has announced its partnership with ad tech company, Content Ignite, bringing highly viewable, new contextual ad formats to its publisher clients. Through this strategic collaboration, Total Media Solutions’ publisher clients will be able [...]
Foundry Renews Recommendation Partnership with Outbrain
Outbrain, a leading recommendation platform for the open web, has confirmed a multi-year renewal of its global strategic partnership with Foundry, formerly IDG Communications, the world’s leading technology publisher. Since 2014, the partnership has seen Foundry leverage Outbrain’s Solution tools across [...]
DoubleVerify Launches New Carbon Emissions Measurement Offering Powered by Scope3
DoubleVerify , a leading software platform for digital media measurement, data, and analytics, announced an exclusive partnership with Scope3, the pre-eminent source of truth for supply chain emissions data for organisations seeking to make carbon-aware business decisions. The DV/Scope3 partnership will [...]
RTB House Announces its Membership of the GARM Initiative
RTB House, a global company that provides state-of-the-art marketing solutions for leading brands and agencies, has announced its membership with GARM (The Global Alliance for Responsible Media). This project-based partnership reinforces RTB House’s commitment to online brand safety in advertising, [...]
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