Cheetah Digital Study Reveals Personalisation Challenges for Marketers in Australia
Cheetah Digital, a cross-channel customer engagement solution provider for the modern marketer, has released its 2022 Digital Consumer Trends Index: Australia edition The study found that Australian consumers trust ads less, and prefer ‘hyper-personalised’ brand experiences, with email still sitting comfortably as their [...]
Cheetah Digital’s 2022 Global Digital Consumer Trends Index Reveals Privacy Messaging and Loyalty Insights
2022 Digital Consumer Trends Index offers survey data on what customers expect from brands in the post-pandemic landscape Cheetah Digital, a cross-channel relationship management solution provider for the modern marketer, unveiled the five key trends shaping the state of relationship marketing [...]
Cavai - Azerion Alliance to Amplify Conversational Advertising to more European Markets
Azerion, the digital entertainment and media platform, and Cavai, the leading global conversational advertising cloud company, are reaping the rewards of their partnership focused on the expansion into new international markets and escalating the adoption of personalised conversational advertising. Having initially [...]
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