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  • Clinch’s Flight Control Now Integrated with Figma for Omnichannel Dynamic Ad Creation

    Clinch, the leader in dynamic ad serving and personalisation, and creator of Flight Control, the omnichannel campaign activation platform, today (January 18th, 2023) announced the launch of the Figma-Clinch Exporter Plugin, which enables designers to import their Figma designs into [...]

  • Adform Launches Global Partner Programme Leveraging its Ad Tech Platform Capabilities

    Adform, the leading global independent advertising platform, is launching its new Global Partner Programme, to provide significant strategic growth opportunities for commercial partners enabling them to leverage Adform’s network and solutions with their own customers and prospects.  Adform’s Global Partner Programme [...]

  • Cedara Launches Media Taxonomy for Carbon Emissions Measurement for the Media & Advertising Industry

    Today (January 11th, 2023), Cedara, the first end-to-end carbon intelligence platform, is announcing the release of its Media Taxonomy for the media & advertising industry. This taxonomy allows media companies to categorise carbon emissions by the specific media category they [...]

  • Crimtan on Why Measuring True Incremental Value Will Maximise Your Marketing ROI

    Creating consistently successful advertising campaigns should be a goal of every marketer and business owner yet knowing where to allocate spend or how effective a campaign is can be an ongoing challenge. As such, leading programmatic and data expert Crimtan [...]

  • Blue Billywig Releases Brand New Video Player

    All-in-one Online Video Platform Blue Billywig announces the launch of its brand new, hypermodern video player. Being low-code, leaner, faster and greener were the main driving forces behind this update. The new player comes hot on the heels of the company [...]

  • Azerion Acquires Radionomy & Enters Audio Advertising Market

    Azerion has announced the acquisition of Radionomy Group, a global pioneer in digital audio advertising and marketing solutions. With this acquisition, Azerion launches a new product in the realm of audio advertising, enabling clients and partners to expand their engagement [...]

  • Tappx Celebrates 9th Birthday & Launches Techsoulogy

    Tappx, a leading global ad tech company, proudly announces the launch of Techsoulogy, a new corporate brand that unifies a broad portfolio of companies powering solutions for digital advertising, video content, mobile apps, and video gaming across mobile, desktop, and [...]

  • MGID Launches Interactive Rich Media Ads Helping Advertisers Increase Ad Attention & Engagement

    MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. MGID’s interactive rich media format will allow consumers to engage with [...]

  • Clinch Launches Enhanced Sports API to Connect Advertisers & Fans

    Clinch, the leader in dynamic ad serving and personalisation, and creator of Flight Control, the omnichannel campaign activation platform, today (November 9th, 2022) announced the next evolution of its Sports API, offering advertisers even more personalised options for connecting with [...]

  • MGID Launches Seller Defined Audiences (SDA) Solution

    MGID, the global advertising platform, has today (October 27th, 2022) announced the launch of its Seller Defined Audiences (SDA) solution, enabling publishers to establish high-quality, interest-based audience segments and improve inventory monetisation. This is a significant development in the industry’s race [...]