Pubstack, la plataforma de optimización del rendimiento publicitario, ha lanzado el primer módulo de su nuevo producto de optimización automatizada. El módulo utiliza tecnología avanzada y permite a los editores implementar Smart Ad Refresh y generar ingresos publicitarios extra de [...]

InMobi, a leading provider of marketing and monetisation technologies, today announced the debut of InMobi Telco, a new suite of offerings that enable mobile operators to deliver and monetise compelling content assets, improve their subscribers’ experience and grow their businesses. Already adopted [...]

Total Media Solutions, an advertising technology solutions provider that helps publishers globally manage their revenue and create value-added experiences for users, announces the launch of sTag, which allows publishers to implement their revenue management strategy from a single tag. Traditionally any [...]

Epom is a leading ad tech company that has designed a family of products for meaningful advertising. Its products focus on creating cost-effective and easy to use solutions for ad serving and ad management. The flagship product in its currently [...]

Seedtag, the leader in Contextual advertising in EMEA and LATAM, has today announced that it has developed specific computer vision capabilities to detect sports and help advertisers harness the power of visual media throughout the Tokyo 2020 Olympic Games. Seedtag’s [...]

In this article, The Trade Desk outline the challenges that marketers are currently facing, and explain how their new digital advertising experience, Solimar, can help them overcome these challenges and achieve their goals. We are at a unique moment in time, [...]

Leading in-game advertising specialist, Adverty AB (publ), today announces two new games launching in its network, which will include Adverty’s seamless In-Play™ and In-Menu™ formats for both branding and performance advertising to global audiences. First out is Magic Finger 3D from [...]

Staying true to the company’s promise to provide publishers everything they need for app monetisation success, AlgoriX has designed a whole new dashboard with improved usability and increased transparency in mind. Understanding how data is the driving force to success, [...]

Peer39, the leading global provider of pre-bid keyword, contextual, and brand safety solutions for modern marketers, today launched First-party Contextual Onboarding, helping advertisers, data companies, and publishers turn their first-party audience data into contextual signals. Advertisers have spent years investing in [...]

MGID, the global pioneer in native advertising, announced today the official release of its Contextual Intelligence solution. The product allows advertisers to effectively deliver ads across MGID’s portfolio of thousands of publishers in the most relevant and appropriate environment, with [...]