×
  • Content Ignite Unveils Experiment Technology to Optimise Ad Performance for Publishers

    Content Ignite, the publisher-first advertising technology and monetisation platform, has announced the launch of its cutting-edge experiment technology, designed to significantly enhance ad performance and revenue for digital publishers.  This innovative feature allows publishers to effortlessly set up, run, and analyse [...]

  • Pixels Unveils Groundbreaking Premium Sports Vertical Video Network Beyond Walled Gardens

    Pixels, a premium digital video network, today (October 22nd, 2024) announces the launch of its vRoll™ Network for Sport, an industry-first vertical network delivering premium sports content outside the confines of social media walled gardens. The vRoll™ network sources videos directly [...]

  • DV Launches News Accelerator

    DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (October 16th, 2024) announced the launch of its News Accelerator programme. Over a year in the making, this initiative will further align DV's product innovation with the [...]

  • Cedara Launches Industry-Leading Compliance Tools to Address SBTI, GHG, & CSRD Reporting

    Cedara, the Carbon Intelligence Platform, has launched cutting-edge compliance tools aimed at helping media businesses streamline both regulatory and media measurement requirements, all within a unified platform. With the Corporate Sustainability Reporting Directive (CSRD) set to take effect for thousands [...]

  • Taboola Introduces Abby, an Industry-First Generative AI Assistant

    Taboola, a global leader in powering recommendations for the open web, today (October 15th, 2024) announced the introduction of Abby, an industry-first Generative AI technology that advertisers can use to start and manage campaigns, even without being an expert in [...]

  • BidsCube Unveils Comprehensive White-Label Solutions

    BidsCube, a pioneer in programmatic advertising technology, is thrilled to announce its transformation to a comprehensive ad technology solutions provider. This strategic shift enables BidsCube to concentrate on developing advanced programmatic platforms that simplify the process for clients to launch [...]

  • LoopMe Launches AI-Powered Media Scoring Tool Brand Outcome Scores

    LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, announced the launch of Brand Outcome Scores (BOS), a first-of-its-kind AI-powered media scoring tool. This new solution provides advertisers with predictive scoring for their ad [...]

  • GumGum Introduces The GumGum Platform™ & Mindset Graph™, Ushering in a New Era of Digital Advertising

    GumGum, the contextual-first technology leader transforming digital advertising, announced the launch of the GumGum Platform, a flagship solution that unifies its three main product lines: GumGum Contextual, GumGum Attention, and GumGum Creative.  The company has also announced the launch of a [...]

  • VistaPrint Taps impact.com to Power New Creator Platform

    impact.com, the world’s leading partnership management platform, announced it will power the creator technology for VistaPrint to streamline direct relationships with creators and influencers. The programme will provide access to valuable performance insights, and enable VistaPrint to connect with new [...]

  • ​​VideoHeroes Unveils Green Media Products (GMPs) for Brands & Agencies Powered by Scope3

    Today (September 26th, 2024), VideoHeroes, a leader in programmatic advertising, is thrilled to introduce our Green Media Products (GMPs) for brands and agencies, powered by Scope3. This groundbreaking suite brings together sustainability and advanced technology, showcasing our commitment to making [...]