Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has been selected as programmatic digital out of home (DOOH) partner by several leading global advertising and media companies including GroupM, Xaxis, Publicis, Havas and dentsu [...]

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company announced a collaboration with Posterscope International with the successful delivery of their first-ever programmatic digital out of home (DOOH) campaign in the heart of Paris, powered [...]

Fifty is a technology company specialising in audience insights and digital media activation. Fifty uses AI, technology and data to help brands understand their customers and power digital advertising to best engage them.  Fifty’s new cookieless programmatic buying technology FiftyAurora preserves [...]

BidMind, a leading programmatic advertising platform, has announced the release of its new geofencing feature, GeoNow. GeoNow, which is being made available worldwide, is a powerful advertising tool for in-app, web, and CTV ad environments that can lend a critical [...]

Tech company Adnami, has announced it is to receive funding from the Innovation Fund Denmark programme, "Innobooster"; an initiative led by the Danish government and designed to support innovative development projects within startups. Adnami specialises in programmatic, high-impact advertising solutions and [...]

Adzymic, the ad tech company that provides AI-driven creative personalisation and innovation, have announced the launch of their Smart Survey solution. The new survey-based display ad format allows marketers to capture customer insights or take a pulse check on campaigns [...]

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company today (29 November) announced the launch of an industry-first dynamic digital audio out of home (AOOH) partnership with Stingray, the leading global music, media, and technology [...]

Adverty AB (publ), the leading in-game platform for advertisers, agencies and game developers, are expanding their footprint with a global partnership with Smart; a leading independent ad tech platform. The goal of this integration is to provide advertisers with easy [...]

In the second article in ExchangeWire's 2022 predictions series, industry experts predict what next year will hold for the traditional and digital out-of-home sector, which has face particularly stark challenges over the course of the coronavirus pandemic. Innovation in creative, context, [...]

TheViewPoint, a SaaS video ad monetisation platform for CTV/OTT publishers, announce a new partnership with Stirista, the leader in data-driven SaaS marketing solutions in providing premium programmatic CTV inventory.  Stirista’s clients including household brands and agencies tap into Stirista’s wide-range of [...]