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  • Connatix Becomes Google Certified Publishing Partner

    Connatix, the leading video technology company for premium publishers and advertisers, announced its recognition as a Google certified publishing partner (GCPP). The certification underscores Connatix’s expertise in providing publishers with innovative video solutions that drive their businesses forward.  As a certified [...]

  • Connatix Launches Suite of Content Creation Tools for Publishers

    Connatix, the leading video technology company for premium publishers and advertisers, today (May 4th, 2023) announced the launch of its content creation suite – an expansive set of tools to help publishers create new video content, elevate storytelling, grow video [...]

  • Meta Warns of Rising ChatGPT Scams; Reach Pins Revenue Drop on Facebook Changes

    In today's ExchangeWire news digest: Meta has warned scams related to ChatGPT are on the rise; Reach attributes fall in revenue to changes at Facebook; and TikTok parent ByteDance scraps the free tier of its Resso music streaming service. Meta reports [...]

  • Renowned Reinforcement at Swiss Ad Tech Company goTom to Support International Expansion

    The Swiss technology provider goTom is expanding the team in order to support its internationalisation efforts. Manuel Koubek and Ronald Wassenaar are joining the company, while Britta Heitkamp has already joined the account management team in March. goTom, founded in 2015 [...]

  • Getir Eye Flink Acquisition; Vice Media Facing Bankruptcy

    In today's ExchangeWire news digest: Getir look to acquire Flink; Vice Media reportedly prepare to file bankruptcy; and ad spend on Amazon Prime grows. Getir in talks to acquire Flink Rapid delivery service Getir is reportedly in talks to acquire Flink. The [...]

  • MGID First Ad Platform to Integrate with Google Web Stories

    MGID, the global advertising platform, has announced the integration of Google Web Stories, formerly known as AMP Stories, into its platform, becoming the first third-party partner to support Story Ads and provide publishers with direct access to this additional stream [...]

  • MGID Wins Bronze Stevie® Award in 2023 Asia-Pacific Stevie Awards

    MGID, the global advertising platform, wins the Bronze Stevie® Award for MGID+, powered by contextual intelligence and natural language processing technology, in the Innovation in Technology category in the 10th annual Asia-Pacific Stevie Awards. More than 800 nominations from organisations across [...]

  • Harnessing the Potential of Video: Q&A with Marc Thomas, EX.CO

    In this exclusive interview ahead of ATS Madrid 2023, Marc Thomas, general manager EMEA at EX.CO discusses how ad tech's shift towards privacy centricity is impacting programmatic, the resurgence of context and integration of AI, and how marketers can utilise [...]

  • Seedtag Appoints Emilia Kirk as UK Commercial Director

    Seedtag, the leading contextual advertising company, has announced Emilia Kirk as its UK commercial director. Reporting to Paul Thompson, UK country manager, she will be responsible for the company’s commercial strategy for the market and leading its growing 12 person-strong [...]

  • WWE Tag Teams with UFC in Multibillion Dollar Deal; Twitter-Alternative Post Open to Public

    In today's ExchangeWire news digest: WWE merges with UFC in a multibillion dollar deal; publisher-focused microblogging site Post becomes available to the public; and Australia becomes the latest country to ban TikTok from government devices. No holds barred: WWE merges with UFC Word [...]