MGID, the global advertising platform, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have announced a new advertising partnership. PubMatic’s clients benefit from direct access to quality, brand-safe native video and display placements across [...]

Is a sea-change coming for the world of publishing and programmatic? Alexander Lund thinks so. Here he outlines his vision for how a new path can be forged. The tides are once again changing in the ad tech industry, and we [...]

Freestar, the leading monetisation partner for content publishers, e-commerce sites, and app developers, announced that it has earned another spot on the annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in the U.S, for the [...]

In this exclusive article ahead of ATS Singapore 2022, Pankil Mehta, chief business officer at AndBeyond.Media, assesses the rapid and, seemingly, unstoppable evolution of publishers and programmatic advertising. The exponential speed at which programmatic advertising was invented, mechanised, and evolved feels like the [...]

MGID, a global advertising platform, has today (July 27th, 2022) announced an exclusive multi-year agreement with premium digital publishing powerhouse G/O Media. The partnership will see considerable value-creation, leveraging MGID’s multi-format premium demand, brand-safety solutions, and award-winning technology. This landmark deal [...]

Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has raised over €250m (£211m) in funding from private equity investor Advent International. The company intends to use the funds to further scale its Contextual AI technology, [...]

From Friday 22 July, ExchangeWire will be bringing you an all new, improved weekly newsletter: The Stack. As ever, we’ll be keeping you up to date with the latest news and analysis from the worlds of adtech, martech, media and commerce. But [...]

AdPlayer.Pro, an international provider of out-stream video advertising tech solutions has released its Q2 2022 results, reporting the further increase in ad serving volumes, new supply partner acquisitions, and the out-stream ad format portfolio upgrade. According to the official announcement, the [...]

AdPlayer.Pro, el proveedor internacional de soluciones de tecnología de publicidad en vídeo out-stream ha publicado los resultados del segundo trimestre de 2022 de la compañía, informando el aumento adicional de los volúmenes de impresiones de anuncios servidos, las nuevas adquisiciones [...]

Outbrain, plateforme leader de recommandations sur l'open web, a été à nouveau choisie par son partenaire de presque 10 ans le groupe Sud Ouest, pour un partenariat pluriannuel exclusif. Le groupe Sud Ouest est l'un des principaux éditeurs de presse quotidienne [...]