ShowHeroes Group Launches Native CTV, its New Premium Video Content Solution for Connected TV
ShowHeroes Group, a leading global, independent provider of digital video solutions for advertisers, and publishers, continues its development in the connected TV environment. Following the launch of SemanticHero for CTV, the innovative semantic targeting solution for video advertising on connected TV, [...]
Publicis Media France Signs a Partnership with Manadge
Manadge, the programmatic management platform, has been chosen by Publicis Media France to simplify its trading operations with publishers working with Manadge. Manadge's platform automates most operations related to daily exchanges between agencies and publishers, and facilitates advertising spend monitoring with [...]
Sirdata et Smart innovent au service des acheteurs et des éditeurs
Smart, la plateforme indépendante de monétisation publicitaire, et Sirdata, expert en adressabilité, s’associent pour offrir aux acheteurs médias un accès direct à des packages d’inventaires, enrichis par la donnée, et ainsi valoriser un écosystème publicitaire toujours plus premium. S’appuyant sur [...]
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