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  • Ditching the Waterfall to Open Up New Monetisation Options

    Writing exclusively for ExchangeWire, Alexander Qvitzau Lund, director of ad operations & ad technologies at Upday, and judging panel member for The Wires Global 2021, provides an insight into how the publisher adapted their monetisation strategy to the age of [...]

  • Taboola News Now Powers Personalised News Feeds in Over 80 Countries

    Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced significant adoption and achievements for its Taboola News product offering. Taboola News brings recommendations from Taboola’s large publisher network, which reaches [...]

  • TVP Talks. Bridging CTV Supply with Demand: Unleashing CTV Path Optimisation

    TheViewPoint is presenting its second webinar in the TVP Talks series, where Ad Tech enthusiasts can join the discussion on innovative ideas and best practices in the CTV space. Ad gurus and leading publisher experts will share their views about [...]

  • Total Media Solutions Launches sTag to Streamline Publisher Revenue Management

    Total Media Solutions, an advertising technology solutions provider that helps publishers globally manage their revenue and create value-added experiences for users, announces the launch of sTag, which allows publishers to implement their revenue management strategy from a single tag. Traditionally any [...]

  • Inskin Media Promotes Svenja Damzog to Director, Publisher Services, EMEA and North America

    Inskin Media, which specialises in multi-screen, high impact digital brand advertising, has made another key promotion as it continues its global expansion, with Svenja Damzog promoted to director, publisher services, EMEA and NA. Svenja joined Inskin Media back in 2015 as [...]

  • Google Fined by French Competitions Authority; Toqio Raised $9.4m Seed Funding

    In today's ExchangeWire news digest: Google are fined by the French Competition Authority for allegedly violating orders to negotiate payment deals with news publishers; fintech startup Toqio raise USD $9.4m in a seed funding round; and Apple face criticism for [...]

  • Passendo Signs Strategic UK Partnership with 360 Publishing

    Passendo, the leading European in-email ad serving platform, has announced a new partnership in the UK with established publishing and media consultants 360 Publishing. 360 Publishing will present Passendo’s in-email advertising exchange to advertisers and agencies in the UK, offering their [...]

  • Programmatic in JAPAC: Q&A with Andrew Tu, OpenX

    On Wednesday, 4 August, ExchangeWire and OpenX will launch an exclusive research report, examining the state of the programmatic industry in the Japan and Asia-Pacific (JAPAC) region, along with a live webcast to discuss the findings. Ahead of the launch, [...]

  • Danish Media Companies in Collective Bargaining Push; Blackstone Backs Simpli.fi

    In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce, from around the globe. In this edition: Danish media companies in collective bargaining push; Blackstone backs Simpli.fi; Amazon demanding warrants from partners; System1 to go [...]

  • Danish Media Companies in Collective Bargaining Push; Amazon Acquires Art19

    In today's ExchangeWire daily news digest: Danish media companies in collective bargaining push; Amazon acquires Art19; and Voyager raises USD$167m (£120m) Danish media companies in collective bargaining push A near-30-strong collective of Danish media companies has been formed to negotiate with major [...]