The Wort & Bild Verlag, known for the Apotheken Umschau, is now utilising goTom's comprehensive SaaS solution to optimise its digital marketing processes. Wort & Bild Verlag, known for the highest-circulating German customer magazine Apotheken Umschau, is now live with the [...]

On today’s news digest: Meta Under EU Microscope; Facebook Considering Blocking News Content in AUS; YouTube Seeks AI Music Deals with Record Labels  Last week, the European Commission informed Apple that it was the first company found to be in breach [...]

Immediate, home to trusted brands that people love, which reach more than a third of UK adults, has announced a technology partnership with Mantis, a leading brand safety and contextual advertising solutions provider. This partnership will provide Immediate’s customers with [...]

Content Ignite, a publisher-first advertising technology and monetisation company, proudly announces the launch of its latest innovation, the Ads.txt Insights Tool. This cutting-edge tool is designed to assist publishers in optimising their ad revenue by maintaining accurate and up-to-date ads.txt [...]

Mantis, a leading brand safety and contextual advertising solutions provider for publishers, advertisers, and agencies, has announced Fiona Salmon as its new managing director. Starting her role on the 17th of June, Fiona will take responsibility for accelerating growth across [...]

Opti Digital, a cutting-edge ad tech platform that helps media publishers maximise their revenue, is intensifying its corporate social responsibility (CSR) strategy by limiting and offsetting its environmental impact. This initiative underscores the company's commitment to sustainability and responsible business [...]

In this feature article, ExchangeWire research lead Mat Broughton delves into how public companies across the media supply chain have fared thus far in 2024, and how the landscape may evolve as we head into H2. As is fitting for [...]

Connatix, the leading video technology company for premium publishers and advertisers, today (June 11th, 2024) announced the launch of its Data Intelligence Suite. This comprehensive offering brings together fragmented identity and contextual data from across the ecosystem to increase addressability [...]

Permutive, the leading Audience Activation Platform for publishers and advertisers, today (June 11th, 2024) announced the strategic hire of Jay Stevens as chief commercial officer (CCO). This key appointment marks a significant step as Permutive reimagines advertising and expands its [...]

Taboola, a global leader in powering recommendations for the open web, today, June 11th, 2024, announced an exclusive three-year partnership with Mediahuis Ireland, Ireland’s largest media group. Having already successfully partnered with The Belfast Telegraph since 2014, the new agreement will [...]