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  • Spotify Buys Megaphone; WPP Merges AKQA and Grey

    In today's ExchangeWire news digest: Spotify acquires podcast platform Megaphone for USD $235m; WPP merges agencies AKQA and Grey into AKQA Group; and NBCU partners with PayPal to enhance its shoppable TV offering.   Spotify buys Megaphone for $235m Streaming platform heavyweight Spotify [...]

  • Placements.io Announces Marketer Revenue Management System with Neptune Retail Solutions

    Placements.io, the leader in revenue and billing management for media companies, announced that Neptune Retail Solutions (NRS), is live on the platform. NRS is a premier retail focused marketing solutions provider in the US, with a comprehensive shopper media experience [...]

  • UK Consumers Looking to Advertisers to Lift Festive Spirits This Christmas

    UK consumers are looking to advertisers to provide some much-needed festive cheer this Christmas time. That’s according to new research carried out by video advertising companies Unruly and Tremor Video, which looked at British consumers’ attitudes, emotions and buying behaviours [...]