Mediamond annuncia la nuova partnership con Adomik, la società con sede a Parigi e New York e attiva in tutto il mondo, che attraverso la sua piattaforma di advertising analytics supporta gli editori nella gestione e ottimizzazione delle campagne in [...]

Mediamond today (September 6th, 2022) announces a new partnership with Adomik, a Paris and New York-based company that, through its advertising analytics platform, helps publishers worldwide manage and optimise programmatic campaigns to maximise revenues. The partnership with Adomik allows the sales [...]

In today's ExchangeWire news digest: Meta investors prepare for a drop in revenue as the company revamps its platforms to compete with TikTok; Shopify prepares to cut its workforce by about 10%; and contextual advertising company Seedtag amasses €250m (£211m) [...]

Outbrain, plateforme leader de recommandations sur l'open web, a été à nouveau choisie par son partenaire de presque 10 ans le groupe Sud Ouest, pour un partenariat pluriannuel exclusif. Le groupe Sud Ouest est l'un des principaux éditeurs de presse quotidienne [...]

Outbrain, a leading recommendation platform for the open web, has confirmed a multi-year renewal of its global strategic partnership with Foundry, formerly IDG Communications, the world’s leading technology publisher.  Since 2014, the partnership has seen Foundry leverage Outbrain’s Solution tools across [...]

In today's ExchangeWire news digest: Qualcomm reveals it is considering working with partners to purchase SoftBank's Arm; Software company Salesforce reports leaping profits for Q1 2022; and Egyptian start-up SWVL announces brutal cutbacks to its workforce.   Qualcomm contemplates partnering with rivals [...]

Outbrain, plateforme leader de recommandations sur l'open web, a été à nouveau choisie par la régie publicitaire Altice Media Ads & Connect pour un partenariat de plusieurs années. La régie du groupe Altice Media (3ème groupe média privé français), Altice Media [...]

In today's ExchangeWire news digest: Twitter refuses to dismiss Egon Durban from its board, defying its shareholders vote; a company filing from SoftBank reveals the company slashed execs' pay after its Vision Fund dropped ¥3.5tn (£21.7bn); and rapid grocery delivery [...]

Pubstack veranstaltet das Online-Event Wie macht man aus einer guten eine ausgezeichnete Ad-Refresh-Strategie?  Um neue Einnahmequellen zu erschließen, testen Publisher viele Monetarisierungsstrategien. Unter diesen ist Ad Refresh eine sehr effiziente Strategie. Damit können Publisher den Wert ihres bestehenden Inventars und ihre [...]

Bidstack, the leading in-game advertising platform, is pleased to announce an exclusive new partnership with Highbrow Interactive which will see four exceptional simulation games added to their portfolio. Founded in 2013, Highbrow Interactive specialises in game production, virtual reality and [...]