Pubstack is running the online event ‘How to Boost Ad Revenues with Analytics? Actionable insights from your ad stack’. During the last years, ad tech has become a complex environment where Publishers are, more and more, wrapped up in dealing with [...]

Connexity, the largest independent customer acquisition channel for ecommerce advertiser acquisition and a leading commerce monetisation solution for publishers, is reporting impressive year-on-year growth. "I’m delighted to see the hard work of our teams around the world reflected in fantastic year-on- [...]

Tug, a leading digital performance marketing agency, has announced new research which reveals that over half (54%) of UK businesses are planning to change their payments solution in the next six months. Yet many decision makers are unsure of – [...]

The IPA Bellwether Report Q1 2021, released today 15th April 2021, has revealed a net balance of 11.5% of UK marketers reporting a contraction in available adspend, down from 24.0% last quarter. Confidence is returning to the market, with a [...]

In today's ExchangeWire news digest: News Corp purchase Investor's Business Daily for USD $275m; TripleLift sell a majority stake to Vista Equity Partners; and the LA Times take out a USD $10m loan after losing over USD $50m in revenue [...]

Adform, the only global, independent and fully integrated advertising platform built for modern marketing, shares its latest identity successes with global publishers, following the recent privacy announcement from Google.   The introduction of Adform’s ID Solution is generating fantastic results, with early-adopter [...]

In today's ExchangeWire news digest: privacy-centric browser Brave announces plans for its own search engine; mobile payments company Square has acquired a majority stake in Tidal, the audio and video streaming service co-owned by Jay-Z; and ITV reports bruising financial [...]

In today's ExchangeWire news digest: the Biden administration has halted legal action that sought to ban TikTok and WeChat from the US; Twitter reports record revenue for Q4 2020, but remains wary that user growth is beginning to slow; and [...]

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: Magnite bolster their CTV and video offerings by acquiring SpotX; the EU indicates that they may implement legislation similar to [...]

In today's ExchangeWire news digest: Alphabet Inc. achieves better-than-anticipated revenue results for Q4 2020; IPG sees financial results fall 4.8% for the financial year 2020; and it's revealed that Fox Corp. has high expectations for their ad-supported streaming service, Tubi.   Google [...]