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  • UK Government Introduces Online Harms Bill; EU Adopts Encryption Resolution

    In today's ExchangeWire news digest: the UK government reveals the details of the new online harms bill which seeks to curtail the spread of dangerous content; the Council for the European Union adopts a new resolution regarding encryption; and Facebook [...]

  • China Literature and Alibaba Fined for Antitrust Violations; SCMP to Leave Open Marketplace

    In today's ExchangeWire news digest: Alibaba and Tencent's China Literature are fined for breaching China's competitions regulation; the South China Morning Post announces that it will remove all their inventory from Asia's open marketplace at the beginning of next year; [...]

  • EU Criticised for Slow Big Tech Action; Ad Tech Trio Join Unified ID 2.0

    In today's ExchangeWire digest: EU criticised for slow antitrust action against big tech firms; ad tech trio PubMatic, Magnite, and Index Exchange, join the Unified ID 2.0 initiative; and brand performance marketing platform Launchmetrics acquires Parklu. EU criticised for slow big [...]

  • How 2020 is Reshaping Social Media

    If it's been said once, it's been said a million times: 2020 has been a year like no other. Amidst a global health crisis, a divisive US election, and increased public consciousness of pressing social issues, brands have been forced [...]

  • DoubleVerify Raises USD$350m; Apple Sued by French Advertisers

    In today’s ExchangeWire news digest: DoubleVerify raises USD$350m (£269m) ahead of potential IPO; Apple sued by French advertising trade groups over IDFA changes; and Pinterest revenue climbs by 58%. DoubleVerify raises USD$350m (£269m) ahead of potential IPO Digital media verification and analytics [...]

  • SimilarWeb Raises USD$120m; US Senate Democrats Seek Local News Protections

    In today’s ExchangeWire news digest: Digital marketing intelligence platform SimilarWeb raises USD$120m (£92.1m); US Senate Democrats seek local news protections; and quarterly social media ad spend climbs by 56.4%. SimilarWeb raises USD$120m (£92.1m) Digital marketing and investment intelligence platform SimilarWeb has announced [...]

  • Sublime Amplifies Social Creatives with the Launch of Sublime Social

    Sublime, the global high-impact ad tech specialist that creates and delivers premium ad experiences on desktop and mobile, today announced the launch of its new advertising offer: Sublime Social. Available on mobile web, this new solution composed of three ad units, [...]

  • US DOJ Closes in on Google; Brands Halt Spending on Facebook Ads

    In today's ExchangeWire news digest: the US Department of Justice is reportedly making the final preparations to bring a lawsuit against Google; Facebook sees several big name brands depart for July as the argument over the site's stance towards inflammatory [...]

  • Senators Ask FCC to Reconsider Facebook Ruling; Zynn App Pulled, Content Theft Suspected

    In today's ExchangeWire news digest: four Republican Senators ask the FCC chairman to reconsider Facebook's exemption from comment liability; video app Zynn disappears from the Google Play Store, with allegations of content theft also arising; and Facebook launches its long-awaited [...]

  • United Despite Crisis: How Social Media is Keeping the UK Connected

    As Coronavirus continues to disrupt business, social media usage has become a core area of concern for advertisers, proving a tricky area to capitalise on as impressions frequently fail to translate into revenue. Yet brands have also been quick to [...]