Nerissa MacDonald, Director of Trading, EMEA at MediaMind gives her overview on last week's ATS Paris event. Last week saw the inaugural launch of ATS Paris, a first of its kind for the French market. With an attendance of [...]

Europe has always been the poor relation to the US in terms of ad tech. US companies have access to capital. Lots of it. You need only do a Q&A on Adexchanger.com, and you too can have [...]

Alain Levy, CEO, Weborama has been confirmed to speak at ATS Paris on Tuesday, October 27. Levy has extensive experience in the European digital advertising space having worked at a number of start-up ventures over the last ten years, [...]

ATS Paris is now just three weeks away - and the excitement among the French nation is growing. The French love ad trading. The tension is palpable. No seriously. ExchangeWire has put together an intoxicating melange [...]

Mike Nolet, CTO & Co-Founder at AppNexus is confirmed to speak at ATS Paris on October 27. Nolet is a respected veteran of the ad tech scene. He worked as Director of Analytics and Product Manager at Right [...]

Glen Calvert is the founder at Affectv. Here Calvert discusses Affectv's social targeting solution, the branding opportunity around leveraging the social graph, and expansion plans in the coming months Can you give an overview of the Affectv offering in the [...]

Travis Johnson is Head of Cadreon Australia. Here he talks about the launch of the Cadreon online performance platform, the benefits of being DSP agnostic and how data integration and sharing between DSP’s allows them to leverage first and [...]

Marc Barnett, Director of Specialist Sales, APAC Microsoft Advertising, discusses the ninemsn partnership in Australia and Microsoft’s strategy to team up with strong local publishers to roll-out the Microsoft Advertising Exchange in APAC over the coming year. Barnett shares real results [...]