In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Social & email marketing top APAC priorities; AU consumers will turn off ad blockers for right reasons; [...]

In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Forrester unveil second report card on China agencies; Nine launch programmatic platform; China's Singles Day highlights importance [...]

It has been an exciting year for the television industry from OTT and addressability to programmatic TV and local broadcast markets. As the year comes to a close, it’s that time again for predictions to unfold and to reflect on [...]

In January this year, DataXu received USD$10m (£8.2m) investment from Sky, signifying the growing importance of and focus on programmatic TV. Tore Tellefsen, vice president of TV solutions, DataXu explains to ExchangeWire how programmatic TV is evolving, the opportunities to scale, and [...]

In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: APAC retailers struggling to deal with consumer data; AU mobile ad spend outpaces TV for first time; [...]

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: AppNexus gets funded by News Corp. and supports LinkedIn ads; AppLovin sold to Chinese investors; Google updates ad products; No data exchange between Facebook [...]

TV marked its 60 years of broadcasting in Australia over this past weekend, celebrating six decades of significant changes from colour to online. In the realm of TV advertising, TubeMogul's Australia and New Zealand managing director, Sam Smith (pictured below), [...]

ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: AdBlock Plus goes SSP; Snapchat introduces new targeting capabilities; TVadSync expands to Europe; Optimove receives funding; and Adform and ADmantX partner up. AdBlock [...]

Despite the significant growth in digital advertising, TV advertising is as important now as it ever was. It's not diminishing, just evolving, as technology and consumption evolve. Graeme Lynch (pictured below), director business development EMEA, TubeMogul explains to ExchangeWire that programmatic [...]

In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: IAB SG want marketers to look past cost-per-click; Dentsu reports 11.5% profit growth in APAC; Nine launches [...]