Latest Stories

• Videoelephant Assumes Management of the USA Today Fast Channel

  1 month ago News

  

  VideoElephant, a leading video solutions provider, has assumed programming and distribution of the USA TODAY FAST Channel and Over the Top (OTT) properties, part of Gannett Co., Inc. America’s largest newspaper publisher. This engagement is an expansion of VideoElephant’s more [...]

• MGID Announces Two Strategic New Hires to Focus on the Next Phase of Growth

  1 month ago News

  

  Global advertising platform MGID  announced the appointment of Kenneth López Triquell as VP of sales, and Tadej Pavlic as head of product - advertisers. The new hires will help MGID support advertisers, building on existing relationships and expanding the business [...]

• AdPlayer.Pro Launches New Video Ad Player Features, Expands Prebid-Focused Partnerships

  1 month ago News

  

  AdPlayer.Pro, the world’s leading provider of online video advertising tech solutions, has launched new features in its flagship ad-enabled video player and enhanced its video ad server platform’s functionality. According to the company’s announcement, some of the latest updates focus on [...]

• In Memoriam: John Danby

  1 month ago News

  

  Over the recent Christmas holiday period, we sadly lost one of our very fine friends, John Danby. A founding member of the MiQ launch team back in 2011, John leaves a hole in the hearts of many within, not only [...]

• Laure Nguyen Appointed as Chief Product Officer to Drive Product Innovation at Opti Digital

  1 month ago News

  

  Opti Digital, the premium advertising monetisation platform, has just announced, as part of its strategy, the appointment of Laure Nguyen as chief product officer to drive product innovation. Nguyen will lead Opti Digital’s overall product strategy, focusing on both refining existing [...]

• AdPlayer.Pro lanza nuevas funciones para el reproductor de publicidad en vídeo y amplía las asociaciones centradas en Prebid

  1 month ago News

  

  AdPlayer.Pro, el proveedor líder mundial de soluciones tecnológicas de publicidad en vídeo en línea, ha lanzado nuevas funciones en su reproductor de vídeo y ha mejorado la funcionalidad de su servidor de publicidad en vídeo. Según el anuncio de la empresa, [...]

• UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft; Amazon and Microsoft face Cloud Services Probes  

  1 month ago News

  

  News in brief: UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft; Amazon and Microsoft face Cloud Services Probes   UK Ad Spend Rose 10% in Q3 2024;  UK Ad Spend rose 9.7% in the [...]

• 2025 Predictions: Platforms

  1 month ago News

  

  What will 2025 look like for platforms? We look at predictions from experts across the ad tech industry.  Platforms are growing in popularity for advertisers, with many risks from the open web (such as having ads displayed on made-for-advertising sites) becoming [...]

• Taboola Reveals The Traitors’ Finale Wins “Faithful” Public Following

  1 month ago News

  

  New readership figures from Taboola show that BBC reality TV show The Traitors amassed huge reader interest following its final episode generating more than 1.2m news article page views across the finale weekend. This follows the news that the final episode [...]

• DeepSeek, OpenAI and the AI Bubble: Is the Growth Sustainable?

  1 month ago News

  

  Artificial intelligence (AI) is having a transformative impact on industries like ad tech, but can the current rate of advancement be maintained? Journalist Mark Smith takes a look… The unpredictability of the industry’s immediate course was outlined in dramatic fashion only [...]