Latest Stories

• Novatiq Announces Conclusion of £11m Funding Round

  2 years ago News

  

  Today (June 13th, 2023) Novatiq, the telco-verified digital identity platform,  announced it has concluded a funding round of  £11m, including a £2.6m investment from Intent HQ, the privacy-first AI customer analytics and personalisation platform. The two companies are forming a [...]

• Google to Open Access to New Transparency Tool; Tech Titans Pull Back from Hong Kong

  2 years ago News

  

  In today's ExchangeWire news digest: Google prepares to open access to its new transparency tool; tech giants withdraw from Hong Kong and mainland China; and the EU advances its clampdown on crypto. Google to open access for transparency tool Google is set [...]

• OnAudience Partners with FirstPartyCapital to Accelerate Ad Tech Innovation

  2 years ago News

  

  OnAudience, one of the world’s largest audience data providers, has today (June 12th, 2023) announced a strategic partnership with FirstPartyCapital (FPC), an early-stage venture capital firm specialising in ad tech, martech, and digital media. As part of FPC’s growing investment [...]

• Guardian Partners with IAS to Surpass Singapore’s Media Quality Benchmarks Across Live Campaigns

  2 years ago News

  Integral Ad Science (IAS), a global leader in digital media quality, published a case study in Singapore with Guardian Health & Beauty, the No.1 Health & Beauty Retailer in Singapore, which exceeded the country’s benchmark via IAS holistic media quality [...]

• Twitch Abandons Ad Rules After Backlash; Barcelona's Limit to Ride-Hailing Apps Overturned by EU Court

  2 years ago News

  

  In today's ExchangeWire news digest: Twitch trashes new advertising rules following backlash from streamers; EU overturns restrictions on ride-hailing apps in Barcelona; and Singapore launches a new national programme to fend off future quantum threats. Twitch scraps planned advertising changes Streaming heavyweight [...]

• ARAGO Teams Up with Broadsign to Bridge DOOH & Digital Ad Transactions

  2 years ago News

  

  ARAGO (formerly the Mediakeys Platform) and Broadsign today (June 12th, 2023) announced a technology partnership that brings all the DOOH inventory available via the Broadsign supply-side-platform (SSP) to ARAGO’s omnichannel demand-side-platform (DSP), making programmatic digital-out-of-home (DOOH) purchases accessible for the [...]

• The Stack: Apple Unveils New VR Headset; SEC Sues Coinbase

  2 years ago News

  

  This week: Apple announces new VR headset, SEC sues Coinbase for unregistered brokering... Could Apple reignite interest in VR? CEO Tim Cook unveiled Apple's Vision Pro headset – the company's first product in almost a decade – at the Worldwide Developers Conference [...]

• R/GA’s Bayyina Black on ESG in Agency Selection, Authentic DEI, and Content Strategies

  2 years ago Podcast

  

  On this week's episode of The MadTech Podcast, Bayyina Black, global director, sustainability and impact at R/GA, joins ExchangeWire CEO Rachel Smith and research lead Mat Broughton to discuss the importance of ESG in the agency selection process, why authenticity [...]

• Equativ fête son premier anniversaire depuis son rebranding, et après avoir atteint 100 millions de dollars de revenus en 2022 

  2 years ago News

  

  Equativ, plateforme indépendante de monétisation publicitaire, fête son premier anniversaire en tant que nouvelle marque et nouvelle organisation unifiée, à la suite de son rebranding en juin 2022. Sur les 12 derniers mois, la société a enregistré une croissance record [...]

• Equativ Celebrates One-Year Since Rebrand, After Record USD$100m (£79.8m) Global Net Recurring Revenues 

  2 years ago News

  

  Equativ, the leading independent ad platform, is celebrating one year as a unified organisation following its rebrand from Smart AdServer in June 2022. Achieving multiple advances over the last 12 months, Equativ reported record net recurring revenue uplift last year, [...]