Latest Stories

• Digest: CMA Releases Updated Privacy Sandbox Report; MediaSense Acquires R3

  1 week ago News

  

  News in brief: CMA demands revised Privacy Sandbox commitments from Google; MediaSense acquires R3 Media; and Azerion snaps up Goldbach Austria GmbH CMA demands revised Privacy Sandbox commitments from Google The UK Competition and Markets Authority (CMA) has issued its latest report [...]

• OpenX Promotes Julie Rooney to Chief Privacy Officer

  2 weeks ago News

  

  OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (November 12th, 2024) announced the promotion of Julie Rooney to chief privacy officer and deputy general counsel. This strategic promotion underscores OpenX’s continued commitment to setting the standard [...]

• Mollie Spilman Joins ArcSpan’s Advisory Board

  2 weeks ago News

  

  ArcSpan Technologies, a leader in audience monetisation for global publishers, proudly announces that Mollie Spilman, a widely respected leader in advertising technology, has joined the company’s Advisory Board. As ArcSpan’s Audience Monetisation System (AMS) continues to set new standards in [...]

• New Picnic Study Reveals Clearpay Boosts Brand Consideration with New Quality Media Technology

  2 weeks ago News

  

  Picnic, in collaboration with Goodstuff, have unveiled the results of a digital study that highlights the importance of media quality in driving brand consideration. The study, conducted with measurement partner Cint, was run off the back of a Clearpay campaign.  Goodstuff [...]

• US Election Generates Nearly 20 x More UK Reader Interest Than Budget

  2 weeks ago News

  

  Britain’s fascination with the race for the White House was laid bare last week, with the US election generating nearly twenty times the amount of interest amongst UK readers than our own Budget, data from content recommendation platform Taboola shows. Between [...]

• Rethinking Curation: The Key to Reviving the Open Web?

  2 weeks ago News

  

  In recent weeks, the debate around curation has been heating up. In this op-ed, Fern Potter and Rob Webster give their thoughts on what curation really offers Recently, discussions around curation have reignited debate, with many critiques missing the point entirely. [...]

• LiveRamp & Criteo Collaborate to Propel First-Party Data Capabilities for Omnichannel Retail Media, with Boots as Launch Partner

  2 weeks ago News

  

  LiveRamp, the leading data collaboration platform, today (November 12th, 2024) announces a unique partnership with global commerce media company, Criteo. Empowering retailers to do more with their data to deliver more effective advertising campaigns, its launch partner is Boots, the [...]

• Digest: Strong Q3 for The Trade Desk; YouTube Boosts Creator Ad Controls

  2 weeks ago News

  

  News in brief: The Trade Desk posts strong Q3; Youtube enhances creator controls: Spark Foundry release 'Insights Accelerated' report. The Trade Desk posts strong Q3 The Trade Desk reported a strong Q3, with revenue reaching $628 million—surpassing analyst expectations of $619.85 million [...]

• Women in Retail Media Collective Debuts to Champion Female Leaders in the Booming Retail Media Space

  2 weeks ago News

  

  Supported by Pentaleap, Skai, FMCG Guys, and IAB Europe, with over 20 members representing major RMNs, technology firms, and industry bodies. The retail media industry is experiencing unprecedented growth, projected to reach USD$125bn (£96.9bn)by 2026 with an annual growth rate [...]

• AUS Plans Social Media Ban for Under 16s; ITV Revenue Dips; UK Gov to Examine Future of Linear TV 

  2 weeks ago News

  

  News in brief: AUS Plans Ban Social Media Ban for Under 16s; ITV Revenue Dips; UK Gov to Examine Future of Linear TV  AUS Plans to Ban Social Media for Under 16s In order to tackle social media’s damaging effects on children, [...]