Latest Stories

• Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EU Antitrust Probe to a Close; ITV’s New ReLoved eBay Marketplace 

  7 months ago News

  

  On today’s news digest: Axel Springer and KKR In Talks to Dismantle Media Empire; Apple’s Pledges Bring EC Antitrust Probe to a Close; ITV’s New ReLoved eBay Marketplace  Chief Executive of Axel Springer, Mathias Döpfner is in talks with private equity [...]

• New Government – New Era for Ad Tech? 

  7 months ago News

  

  What does Labour’s victory in the UK general election mean for ad tech? With the change of government, what can the industry expect? Labour won a landslide victory in the UK general election last week, closing the door on 14 years [...]

• Epom’s Andrey Liulko on the Dominance of Digital Ad Spend, Epic Games’ Marketplace App and Ad Dollars Directed at the Olympics 

  7 months ago Podcast

  

  In this MadTech Podcast episode, Lindsay Rowntree is joined by Rachel Smith and Andrey Liulko, Chief Sales Officer at Epom to discuss the latest news in the worlds of media, advertising and tech.  They explore the dominance of digital ad spend, [...]

• The Stack: New Paramount Created; Xandr Accused of Breaching GDPR 

  7 months ago News

  

  This week on The Stack: New Paramount Created; Xandr Accused of Breaching GDPR; Streaming Giants Challenge New Canadian Legislation; Spotify Introduces Comments; Today's MadTech Daily Podcast This week, Skydance Media and Paramount Global finally reached a definitive agreement which [...]

• Jeff Green and Andrew Casale join ATS London line-up

  7 months ago News

  

  With ATS London a few weeks away, we’re delighted to announce two new headline speakers: Jeff Green and Andrew Casale. We are thrilled to announce TWO sensational headline speakers for ATS London - Jeff Green and Andrew Casale. Both headliners come [...]

• El proveedor de tecnología de publicidad en vídeo AdPlayer.Pro lanza mejoras cruciales en sus productos

  7 months ago News

  

  AdPlayer.Pro, un proveedor internacional de soluciones tecnológicas de publicidad en vídeo digital, ha implementado importantes actualizaciones de funciones en sus productos estrella. El anuncio oficial destaca mejoras cruciales en el servidor de publicidad en vídeo, incluidas las opciones ampliadas de integración [...]

• AdPlayer.Pro SaaS Video Ad Tech Company Launches Key Product Enhancements

  7 months ago News

  

  AdPlayer.Pro, an international provider of SaaS digital video ad tech solutions, has rolled out significant feature upgrades to its flagship products. Namely, the official announcement highlights crucial enhancements to the video ad server, including the expanded Prebid Partner integration options, as [...]

• Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial; Microsoft and Apple Leave OpenAI Board Observer Roles 

  7 months ago News

  

  On today’s news digest: Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial; Microsoft and Apple Leave OpenAI Board Observer Roles  Xandr, the Microsoft-owned ad tech business, has been accused of EU privacy breaches in a [...]

• Adlook Appoints Industry Veteran Jim Daily as Executive Advisor

  7 months ago News

  

  Adlook, a next-generation brand growth platform, today (July 10th, 2024) announced the appointment of Jim Daily as executive advisor. In this role, Daily will work with Adlook's executive team to design its go-to-market (GTM) strategy and positioning within the North [...]

• GroupM Minimised Programmatic Video Campaign Carbon Emissions with PubMatic & SeenThis

  7 months ago News

  

  PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, GroupM, and adaptive streaming specialist, SeenThis announced today (July 10th, 2024) the results of a new case study. The study highlights the campaign that successfully minimised carbon [...]