MadTech Podcast

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  ITV’s Patrick Kelly on Cookie Use, Newsworks’ ‘Trust Calculator’, and Streaming Ads Demand

  On this week's episode of The MadTech Podcast, Patrick Kelly, head of digital, ITV Commercial, joins ExchangeWire COO Lindsay Rowntree and CEO Rachel Smith to discuss UK brands' reliance on third-party cookies, Newsworks' 'Trust Calculator' for brands and agencies, and [...]

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  Jo Redfern on UK TV Subscriptions, Netflix Games, and Google’s FAST Play

  On this week's episode of The MadTech Podcast, content strategist Jo Redfern, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the recovery of SVOD subscriptions in the UK, Google's move into the FAST space, [...]

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  CAN’s Harriet Kingaby on Meta’s Ad Opt Out, TikTok Harm Concerns, and Publisher Data

  On this week's episode of The MadTech Podcast, Harriet Kingaby, co-founder of the Conscious Advertising Network, joins ExchangeWire senior editor Mat Broughton and CEO Rachel Smith to discuss Meta offering an ads opt out, TikTok being accused of harming young [...]

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  Oliver Agency's Amina Folarin on Experimenting with Web3, Live Events, and More

  On this week's MadTech Podcast, Amina Folarin, chief executive officer, UK group, at Oliver Agency, joins ExchangeWire editor Grace Dillon and head of content John Still to discuss how brands are experimenting with Web3, the nature and importance of live [...]

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  dentsu's Dan Calladine on the Growth of AVOD, Chatbot Misinformation, and the State of the Metaverse

  On this week's episode of The MadTech Podcast, Dan Calladine, head of media futures at dentsu, joins ExchangeWire's Grace Dillon and Mat Broughton to discuss the growth of AVOD, concerns about chatbots spreading misinformation, current views of the metaverse, and [...]

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  The Road to ATS Singapore: What's Shaping APAC in 2023

  For this week's The MadTech Podcast, we're bringing you the highlights from the panel discussion from The Road to ATS Singapore. At this exclusive event, our expert panel shared their perspectives on what areas are shaping APAC in 2023. Panel Lindsay Rowntree, COO, ExchangeWire (moderator) Caroline [...]

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  The MadTech Podcast Special: SCMP's Kevin Huang on Data, Transparency and Quality Journalism

  South China Morning Post's Chief Operating Officer joins ExchangeWire's John Still to discuss how the 120-year old publisher has made waves in a digital world. In this episode, Huang dives into the importance of adaptability in a digital world, accuracy and [...]

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  Billion Dollar Boy's Thomas Walters on the UK Creative Sector, SVB, and Spotify

  On this week's episode of The MadTech Podcast, Thomas Walters, founder and Europe CEO of Billion Dollar Boy, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the UK's creative sector, HSBC rescuing SVB UK [...]

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  The MadTech Podcast Special: Generative AI and Creativity

  R/GA's SVP executive creative director Nick Pringle joins ExchangeWire's John Still to discuss one of ad tech's hottest topics in recent months: Generative AI. In this special edition of The MadTech Podcast, Nick Pringle, SVP executive creative director at R/GA, joins [...]

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  EssenceMediacom's Laura Wade on Sustainability in Fashion, Retail Tech and the Green Potential of AI

  On this week's MadTech Podcast, Laura Wade, EssenceMediacom's VP, sustainability, joins ExchangeWire head of content John Still and COO Lindsay Rowntree to discuss sustainability within ad tech, focusing on consumer demands around ESG in the UK, Walmart's foray into tech, Character.AI's [...]

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