MadTech Podcast

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  Oracle’s Addy Cutts on TrustPid, Post-Cookie Identifiers, and Trovo’s Uplify Partnership

  On this week's episode of The MadTech Podcast, Addy Cutts, regional director, APAC, at Oracle joins ExchangeWire CRO Anne-Marie Sheedy and CEO Rachel Smith to discuss TrustPid, finding the right post-cookie solutions, Trovo and Uplify's partnership, and more. European telcos [...]

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  Matterkind’s Seun Odeneye on Adding ChatGPT to Bing, EU’s Meta Ruling, and Roku TVs

  On this week's episode of The MadTech Podcast, Seun Odeneye, managing director, UK and Ireland, at Matterkind, joins ExchangeWire's Mat Broughton and Lindsay Rowntree to discuss Microsoft's reported plans to add ChatGPT to Bing, the EU ordering Meta to stop [...]

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  TBS’s Dino Myers-Lamptey on the Duopoly, Morocco’s Crypto Law, and Shopify Audiences

  On this week's episode of The MadTech Podcast, Dino Myers-Lamptey, founder of The Barber Shop and co-chair of The Alliance of Independent Agencies, joins ExchangeWire editor Grace Dillon and head of content John Still to discuss the duopoly's ad share [...]

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  ExchangeWire's Big 2023 Predictions

  It's an ExchangeWire predictions special on this week's MadTech Podcast.  Head of Content, John Still is joined by COO Lindsay Rowntree, CEO Rachel Smith and CSO Ciarán O'Kane to discuss what's going to make headlines in 2023. Is this another 'year [...]

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  Mamuka ApS’s Alex Lund on Tesco’s Media Update, Amazon’s EU Deal, and Ad Growth Forecasts

  On this week's episode of The MadTech Podcast, Alexander Lund, founder & CEO of Mamuka ApS, joins ExchangeWire head of content John Still and COO Lindsay Rowntree to discuss Tesco's latest Retail Media move, Amazon capitulating to the EU over [...]

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  ExchangeWire on EU Targeting Restrictions, UKSAFC, and the Future of News

  On this week's MadTech Podcast, ExchangeWire CSO Ciaran O'Kane and head of content John Still join Grace Dillon to discuss the EU's crackdown on Meta's personalised advertising model, the foundation of the UKSAFC, and the future of news. The EU moves [...]

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  The MadTech Podcast Special: Why it's so Difficult to Define 'Attention'

  On our twentieth edition of The MadTech Podcast Special, Heather Lloyd, head of product marketing at Nano Interactive, joins ExchangeWire COO Lindsay Rowntree to explain why 'attention', although difficult to define, is so crucial to measure. In this special episode, Nano [...]

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  The MadTech Podcast Special: 2022 Trending - The TikTok Trends that Drove Mainstream Culture

  On our nineteenth edition of The MadTech Podcast Special, TikTok's UK brand strategy lead, Tamsin Vincent, and TikTok Creative Lab EU's head of strategy, Pip Dunjay, join ExchangeWire COO Lindsay Rowntree to discuss the importance of TikTok’s culture and community, how [...]

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  Lindt’s Ryan Schumann on Bob Iger’s return to Disney, TikTok’s hiring streak, and the energy consumption of online ads

  On this week's episode of the MadTech Podcast, Ryan Schumann, global marketing & analytics manager at Lindt, joins ExchangeWire's Anne-Marie Sheedy and Mat Broughton to discuss Disney's reappointment of Bob Iger as CEO, TikTok’s streak of hires in a wilting [...]

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  TrafficGuard’s Matt Sutton on Meta Layoffs, TikTok Data Fears, and Ads on Twitter

  On this week's episode of The MadTech Podcast, Matt Sutton, COO at TrafficGuard, joins ExchangeWire's Lindsay Rowntree and Ciarán O'Kane to discuss substantial layoffs at Meta, concerns over TikTok's users' data, how Twitter is faring under Elon Musk's ownership, and [...]

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