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Axis

Categories:
Header Bidding Technology; In-App Specialists; Inventory Management; Native; OOH & DOOH; Demand-Side Platform; Supply-Side Platform; CTV, OTT & Video
Website:
axis-marketplace.com
Email:
amina@axis-marketplace.com
Geography:
EMEA
Location:
Specialism:

PressBox

Axis & Gravite Announce Strategic Partnership to Elevate Programmatic Advertising Capabilities
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Company description

Axis is a multi-product ad tech company specialising in programmatic advertising. Its flagship product, the Axis programmatic middleware platform, streamlines the process of connecting suppliers and advertisers. By automatically identifying the best-suited advertising partners, Axis simplifies partnership acquisition and trading, allowing clients to optimise their campaign performance. Axis's extensive partnership network, rapid integration capabilities, user-friendly interface, and commitment to transparency and cost-effectiveness set it apart in the competitive ad tech market. By significantly reducing manual tasks and improving key programmatic advertising metrics, Axis is transforming the way advertisers and suppliers collaborate.