ExchangeWire on Apple’s Ad Move, ANA’s Transparency Challenge, and Amazon’s Clean Room
On this week's episode of The MadTech Podcast, ExchangeWire's Lindsay Rowntree is joined by Rachel Smith and Ciaran O'Kane to discuss Apple's latest push into advertising, ANA's struggling audit into 'the ad tech tax', and Amazon's placement of its data [...]
Amazon Freezes Hiring for Ad Business as Sales Slow; Meta Tests Minting and Selling NFTs on Instagram
In today's ExchangeWire news digest: Amazon freezes hiring for ad business after disappointing Q3 results; Meta trials minting and selling NFTs on Instagram in the US; and the BBC overhauls local radio to become more “digital-led”. Amazon suspends hiring for ad [...]
Musk Meme Sees Dogecoin Soar by USD$2bn; Shein to Open Physical Shop in Japan
In today's ExchangeWire news digest: a meme tweeted by Elon Musk sees Dogecoin's value soar by USD$2bn (~£1.7bn); Chinese retail giant Shein is set to open a physical shop in Japan; and the FTC orders edtech giant Chegg to inform [...]
A Brave New World: Staying Ahead with an Omnichannel Strategy
In this exclusive article written for ExchangeWire following ATS Singapore 2022, John McNerney, senior director of platforms APAC, Yahoo, details how flexible and full-funnel marketing can help brands stay ahead in the privacy-first world. It’s a brave new world out there [...]
New EU Law Could Unlock App Buying & Messaging for Small Tech Firms; Instagram Outage Suspends Millions of Accounts
In today's ExchangeWire news digest: a new EU law could bring big tech's monopoly over app buying and messaging to an end; Instagram fixes an outage that suspended millions of accounts; and banks who lent funds for Elon Musk's Twitter [...]
The Big Tech Financials Roundup - October 2022
The financial results of the big tech and social media companies is typically seen as a barometer for the wider tech economy, and of course digital advertising. In this article, ExchangeWire senior editor Mat Broughton examines the results for Q2-Q3 [...]
Musk to Quadruple Price of Twitter Verification Badge; Telegram Removes Paywalled Posts from iOS App
In today's ExchangeWire news digest: Elon Musk plans to raise the monthly price of Twitter Blue to USD$20 (~£17.22); Telegram removes paywalled posts from iOS app in line with Apple's privacy changes; and Amazon champions Vietnam for e-commerce boom. Musk to [...]
Data and Privacy: The State of Play
From the establishment of GDPR in Europe in 2016 to the Cambridge Analytica scandal, access and use of data from people around the world has become a critical issue for players across the entire ad tech ecosystem. Crucially, the increasing prevalence [...]
The Stack: WARC Predicts 9.2% Growth for UK Ad Market; Spotify Users and Revenue Soar
This week: the newest report from WARC forecasts 9.2% growth for the UK's advertising market, Spotify reports burgeoning users and revenue... Results and readjustments weaved throughout adland this week. The latest WARC report predicted the UK ad market would reach £35bn [...]
Criteo’s Andy Stephen on Retail Media, Kroger-Albertsons, and Walmart
On this week's episode of TheMadTech Podcast, Criteo’s managing director, UK Andy Stephen joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss retail media, the proposed USD$2.4bn (~£2bn) merger of Kroger and Albertsons, and Walmart's newly launched e-commerce platform 'Walmart [...]
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