Instagram Fined for Violating Children’s Privacy; China Orders Tech Firms to ‘Improve Traceability’ of Users
In today's ExchangeWire news digest: Instagram is fined in Ireland for violating children’s privacy; China orders tech firms to identify and punish users perpetuating fake news; and Gokomodo raises USD$26m (£22m) in a series A funding round. Ireland fines Instagram €405m [...]
Blis's Amy Fox on First-Party Data Frameworks and Privacy
In this fascinating TraderTalk TV, Amy Fox, VP of Product at Blis, joins Ciaran O'Kane to discuss first-party data frameworks and their importance. Tune in to hear more, as Fox and O'Kane discuss: Current measurement and targeting frameworks, and why it’s not [...]
Leading the Conversation: the Latest Trends in Singapore
With ATS Singapore just two weeks away, we take a look at what’s going on in the city, and the wider APAC region. Read on for expert advice from some of our ATS Singapore speakers, as they discuss first-party data, [...]
Meta Bolsters VR Ambitions with Lofelt Acquisition; FTC Probes Amazon Acquisition of 1Life
In today's ExchangeWire news digest: Meta purchases Lofelt to boost its VR capabilities; the FTC launches an investigation into Amazon's USD$3.9bn (£3.3bn) deal to buy 1Life; and Apple surpasses Android devices used in the US. Meta acquires Berlin’s Lofelt Meta has purchased [...]
The Stack: FTC Sues Data Broker Selling Sensitive Data; Netflix Poaches Snap Execs for Ad Business
This week: America's FTC sues a data broker selling sensitive geolocation data, Netflix taps former Snap execs to lead its ad-supported business... Privacy has been central to ad tech this week: in the US, the Federal Trade Commission has taken legal [...]
VideoWeek’s Vincent Flood on Tencent’s Ad Move, Video Streaming, and Google’s New SDK
On this week's episode of The MadTech Podcast, Vincent Flood, founder and editor-in-chief at VideoWeek, joins John Still and Lindsay Rowntree to discuss Tencent bringing ads to their short-form video service, video staying up as WARC revise their ad spend [...]
Disney Explores New Membership Programme; China Export Rule a Blow to US Chip Makers
In today's ExchangeWire news digest: Disney contemplates a new membership programme akin to Amazon Prime; US chipmakers see shares dip as lawmakers restrict exports to China; and Shopee rescinds numerous job offers at its Singapore head office. Disney contemplates membership programme Entertainment [...]
Data-Driven, Quality Ad Experiences Key to Maximising Ad-Supported Video Streaming
Ahead of ATS Singapore 2022, Gavin Buxton, managing director, Asia at Magnite, outlines why providing a high-quality ad experience on AVOD services is crucial, and how media owners and advertisers can achieve this. The future of video streaming is ad-supported. Faced [...]
Netflix Bags Snap Execs for Ad Business; ArabyAds Raises USD$30m in Pre-Series B Funding Round
In today's ExchangeWire news digest: Netflix names two Snap execs as the leaders of its advertising business; Dubai-based startup ArabyAds accrues USD$30m (£25.6m) in funding to accelerate its expansion; and California lawmakers pass new legislation mandating social media companies must [...]
Using AI to Enhance Contextual Targeting – Q&A with Caroline Campbell, StackAdapt
In this exclusive Q&A ahead of ATS Singapore 2022, Caroline Campbell, vice president of sales, APAC at StackAdapt, discusses the benefits of contextual targeting and how these are being enhanced by AI. What privacy risks are mitigated by the use of [...]
Popular Tradertalks
Latest Posts
-
Scaling Retail Media’s Walled Gardens -
IAB Tech Lab Releases Privacy Guidelines for Public Comment; UK Ad Spend Hits £10bn in Q2 2024 -
Microsoft Accuses Google; AI Search Engine by Meta On The Cards; IAB Europe’s Retail Media Certification Programme Begins Beta Phase -
“The theft of publisher content is a real challenge”: Interview with Justine Roberts, Mumsnet -
YouTube Expands Shopping Affiliate Programme to India; Meta to Use Reuters Content for AI Chatbot
Follow ExchangeWire