In this exclusive interview ahead of ATS Singapore 2022, ExchangeWire speaks to Sonal Patel, managing director, Asia, Quantcast, to discuss how brand-consumer relationships are evolving in APAC, and the unique opportunities and challenges within the market. How are relationships between brands [...]

Is a sea-change coming for the world of publishing and programmatic? Alexander Lund thinks so. Here he outlines his vision for how a new path can be forged. The tides are once again changing in the ad tech industry, and we [...]

As coronavirus restrictions ease across the South-East Asia (SEA) region, Matt Bushby, ANZSEA Managing Director, Hivestack, discusses how programmatic digital out-of-home (DOOH) should be considered within the marketing mix here, and how the channel can be further evolved, in advance [...]

This week: a former Twitter manager is convicted of spying for Saudi Arabia, secret talks between Apple and Facebook revealed... It's been a week of revelations across ad tech, particularly for big names in social media. One of Twitter's former managers [...]

Ahead of ATS Singapore 2022, Lashanne Phang, senior director, mobile at PubMatic, writes about how ad targeting on mobile has fared over the year since Apple's changes to IDFA in this exclusive article. Google recently decided to push back their deprecation [...]

In today's ExchangeWire news digest: Alibaba loses its top spot across international markets to Taiwan's Shopee; Amazon searches for a senior executive to lead its entertainment division; and Mediaocean purchases Imposium to expand its CTV offerings.   Shopee overtakes Alibaba across international [...]

In today's ExchangeWire news digest: H&M quietly relists on Alibaba's Tmall after Xinjiang controversy;  an Idaho firm sues the FTC, claiming the agency could take wrongful legal action against it over its use of data; and TikTok's algorithms and content [...]

In today's ExchangeWire news digest: secret talks between Apple and Facebook to "build a business together" revealed; Unity turns down AppLovin's unsolicited purchase offer; and Nexstar to acquire the CW Network.   Apple and Facebook secret talks revealed A report from the Wall [...]

In this exclusive article ahead of ATS Singapore 2022, Pankil Mehta, chief business officer at AndBeyond.Media, assesses the rapid and, seemingly, unstoppable evolution of publishers and programmatic advertising. The exponential speed at which programmatic advertising was invented, mechanised, and evolved feels like the [...]