ATS London 2021: New Rules of the Road - Beyond Personalised Marketing
In the opening panel discussion of ATS London 2021, the industry's adaptation to consumer-centric and privacy-first marketing was discussed by Travis Clinger, LiveRamp; Isabelle Baas, Starcom UK; Tom Obafemi, Lean Digital; and Steve Pereira, Captify. ExchangeWire's Lindsay Rowntree oversaw proceedings.
The Runway Media’s Katie Atkinson on Apple Ad Buying Speculation; Instagram Bonuses; and The EU vs Big Tech
On this week’s episode of TheMadTech Podcast, Katie Atkinson, founder of The Runway Media, joins ExchangeWire's Mat Broughton and Ciaran O'Kane to discuss the latest news in media, marketing, and commerce. This week they cover: - Apple are secretly buying Google ads [...]
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