Future Acquire Dennis Publishing; ForeVR Games Raise USD $8.5m
In today's ExchangeWire news digest: Future have acquired Dennis Publishing for £300m; ForeVR Games raise total seed funding of USD $8.5m; and LATAM ecommerce startup Nuvemshop have reached a value of USD $3.1bn. Future publisher acquire Dennis Publishing The Week and Minecraft [...]
MiQ's Ben Holmes on DOOH: Traditional Vs Programmatic
In this latest episode of TraderTalk TV, Ben Holmes, technical account manager at MiQ, joins ExchangeWire’s Lindsay Rowntree to discuss programmatic digital out-of-home (PDOOH) and MiQ’s approach to DOOH. In this session, Holmes and Rowntree cover: - MiQ’s marketing evolution - what PDOOH [...]
Media, Marketing & Commerce Investment Series - Part 1: Funding
In part one of this three-part commentary series on media, marketing, and commerce investment, ExchangeWire speaks to industry professionals involved in funding rounds over 2021 for their insight into how venture and corporate funding is evolving across the sectors. Key statistics [...]
CMA Oppose Facebook Giphy Deal; Roblox Acquire Guilded
In today's ExchangeWire news digest: the CMA have voiced opposition to Facebook's planned takeover of Giphy; Roblox have acquired the team behind gaming chat platform Guilded; and US gaming revenue hit $4.6bn in July. CMA condemn Facebook Giphy acquisition The Competition and [...]
Mailchimp Reportedly Mulling $10bn Sale; Element Raise $30bn
In today's ExchangeWire news digest: Mailchimp are reportedly contemplating a sale that could value the email marketing giant at USD $10bn; Matrix protocol-based messaging app Element raise USD $30bn in a series B funding round; and Tencent Music have beaten [...]
TV Streaming Usage Up 13%; Apiary Acquire Stake in MediaSense
In today's ExchangeWire news digest: a study finds that streaming TV usage grew 13% in Q2; MediaSense receive a significant investment from Apiary; and the Polish parliament pass a new media ownership bill, putting Discovery's TVN channel at risk. Global TV [...]
Facebook Explore WhatsApp Ads; Tencent Sued by China Over WeChat Youth Mode
In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce, from around the globe. In this edition: Facebook are reportedly exploring bringing ads to WhatsApp; Tencent are hit with legal action from the Chinese government [...]
CMO Council Asia's Wendy McEwan on Shop Module, Amazon's GDPR Fine, and In-House Gaming
On this week’s episode of The MadTech Podcast, Wendy McEwan, CMO Council Asia Member and media and marketing veteran, joins ExchangeWire’s Lindsay Rowntree and Anne-Marie Sheedy to discuss the latest news in ad tech and martech. Together, they cover: - Twitter are [...]
US Propose Open App Market Act; VerSe Raise Over $450m
In today's ExchangeWire news digest: the Open App Markets Act is proposed in the US; Josh and Dailyhunt parent-company VerSe Innovation have raise USD $450m in a series I round; and HotelPlanner and Reservations.com have agreed to merge and go [...]
Untangling the Web: Q&A with Alkimi Exchange
In this interview with ExchangeWire following the recent webcast discussing the future infrastructure of the ad tech industry, Alkimi Exchange's Neil Bruce (CCO); Adam Chorley (COO); and Ben Putley (CEO) discuss the benefits of pursuing a decentralised approach and how [...]
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