Contextual Advertising: AI's Answer to a Cookieless World
Over the last 30 years, the digital advertising landscape has evolved immeasurably. Having adapted to audience responses to become much more targeted towards consumers, the industry has come a long way from its origins, where simple banner ads were seen [...]
Over the last 30 years, the digital advertising landscape has evolved immeasurably. [...]
The Telegraph's Camilla Child on Algorithm Deletion, Hide my Email, and Data Sharing
On this week’s episode of The MadTech Podcast, Camilla Child, director of commercial strategy at The Telegraph and Wires Global 2021 judge, joins ExchangeWire’s Grace Dillon and Anne-Marie Sheedy to discuss the latest news in ad tech and martech. Together, they [...]
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