Unruly's Alex Khan on IDFA; Ad Tech IPOs; and Global Media Trends
On this week's episode of The MadTech Podcast, ExchangeWire's Ciaran O'Kane and Rachel Smith are joined by Alex Khan, Group MD - International at Unruly, to discuss the latest news in ad tech and martech. In this week's episode: - Apple’s IDFA [...]
Klaviyo Raises USD$200m; YouTube Launches Audio Ad Units
In today's ExchangeWire digest: Klaviyo raises USD$200m at USD$4.15bn valuation; YouTube launches audio ad units; and AudioMob raises USD$1.5m (£1.1m). Klaviyo raises USD$200m (£151.1m) at USD$4.15bn (£3.13bn) valuation Customer data and marketing automation platform Klaviyo has announced that it has raised USD$200m [...]
Zeotap Extends Series C Financing; MeritDirect Acquires 180byTwo
In today’s ExchangeWire news digest: Zeotap extends Series C financing to USD$60.5m; MeritDirect acquires 180byTwo; and WPP consolidates Geometry with VMLY&R to form VMLY&R Commerce. Zeotap extends Series C financing to USD$60.5m (£45.8m) Customer intelligence platform (CIP) Zeotap has announced a USD$18.5m [...]
ExchangeWire In-House: CNAME Cloaking, Nielsen, and the EU vs. Amazon
On this week’s episode of The MadTech Podcast, Rachel Smith and Lindsay Rowntree are joined by ExchangeWire CEO Ciaran O’Kane to discuss the latest news in ad tech and martech. In this week’s episode: - Apple’s latest iOS update (iOS 14) is set [...]
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