The New Marketing Era: Will Marketers Use Multiple ID Solutions?
ExchangeWire CEO, Ciaran O'Kane, is joined by Kathleen Saxton, MediaLink's executive vice president and managing director EMEA, and Ian James, CEO, Silverbullet, to discuss the new marketing era on this MadTech Webcast episode. During this session they discuss: - How does the [...]
Benjamin Masse on Changes in the Audio Programmatic Space
In this special interview, Ciaran O’Kane, ExchangeWire CEO, was joined by Benjamin Masse, marketing development & product strategy, Triton Digital, to discuss recent changes within the audio programmatic landscape. O’Kane and Masse discuss: – How the nature of programmatic buying has changed [...]
Team ExchangeWire on TrueX, Google-Fitbit, and 100 Episodes of the MadTech Podcast
To mark 100 episodes of the MadTech Podcast, this week sees Rachel Smith and Lindsay Rowntree joined by the (nearly) whole ExchangeWire team to reminisce about their favourite moments from the past 2 years. With guest panellist Ciaran O'Kane, Rachel [...]
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