×
  • Seedtag’s Seraphina Davey on How Premium Content Providers Can Continue to Thrive in a Privacy-first World

    In this Q&A, we chat with Seraphina Davey, global senior vice president of Publisher Partnerships at Seedtag, to discuss the world of premium content and how it can thrive in a privacy-conscious ecosystem. How can the industry maintain a privacy-first approach, [...]

  • Digest: News Corp Sues Perplexity

    In today's ExchangeWire digest: News Corp sues Perplexity, Netflix shuts down Team Blue gaming studio, and The Walt Disney Company to announce new CEO in 2026. News Corp subsidiaries Dow Jones (The Wall Street Journal, Barron’s) and NYP Holdings (the New [...]

  • TapTap's Álvaro Mayol Garrido on the Transformation of Precision Targeting

    TapTap's Álvaro Mayol Garrido joins Ciaran O'Kane at the famous ExchangeWire whiteboard to sketch out how precision targeting has changed, and how it can function in a privacy-first ecosystem. Tune in as Álvaro discusses: Why should an agency work with a [...]

  • Examining Instream vs Outstream Video Ads with Teads’ Charlotte Cook-Anderson

    In this interview, we chat with Teads' Charlotte Cook-Anderson about video ads, discuss the benefits of instream vs outstream Video advertising plays a pivotal role in brand storytelling and audience engagement. With the rise of mobile and social platforms, the debate [...]

  • Industry Review 2025: Retail Media's Year?

    ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for an era-defining year. Is this the year of retail media? In 2024, Retail Media rose to become a playing field with ‘eye-watering margins’ [...]

  • Industry Review 2025: A Big Year for Publishers

    ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for a pivotal year for publishers of all sizes How has the publishing world adapted to fragmented platforms, changing audience demands? As AI cuts [...]

  • Industry Review 2025: Putting Purpose Front and Centre

    Purpose seems to have replaced sustainability as a key term for the industry. Want to have your say on how it will impact the ad tech ecosystem in 2025? Did we reach peak ‘green’ in 2023? Sustainability was spoken about at [...]

  • Industry Review 2025: Curation's Time to Shine?

    Curation is causing much discussion across the industry at the moment, and it's one of our key pillars for Industry Review 2025. Want to have your say? Some believe it has the potential to become a one-size-fits-all solution for ad targeting. [...]

  • MadTech Sketch: The Future of Cookieless Measurement

    As a taster of our recent Deep Dive, we put together an example of some of the methodologies that can define the future of ad measurement In his latest MadTech Sketch, in association with Quantcast, Ciarán O'Kane takes a look at [...]

  • Industry Review 2025: A Privacy-First World?

    Industry Review is back, as we look at the top trends for a pivotal year. Privacy is a topic on everyone's minds - will it define 2025? Cookies are staying, but the privacy toothpaste is well and truly out of the [...]