In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: ByteDance and Microsoft are reportedly working on a deal to salvage TikTok in the US; UK ad spend drops by [...]

In today's ExchangeWire news digest: Mike Pompeo outlines plans to further reduce China's presence in US cyberspace; Microsoft is reportedly on track to take over TikTok's US operations; and Australia sees TV ad revenue fall, but remains optimistic about recovery.   US [...]

Over halfway through one of the strangest and most volatile years in recent history, and there are still plenty of challenges ahead for the ad industry. The IPA Bellwether report for Q2 2020 makes this clear, particularly with the notable [...]

In today's ExchangeWire news digest: the EU launches an antitrust investigation into Google's bid for Fitbit; Twitter reveals it could be facing a fine from the FTC over its handling of user data; and a group of US lawmakers urge [...]

Times are changing for digital advertising - after a series of scandals and investigations, regulators and consumers are more conscious than ever of the power of personal data. Advertisers have already been gearing up to deal with impending changes to [...]

In today's ExchangeWire news digest: UK advertising spend fell by £1.1bn amidst COVID-19; Google Australia's managing director criticises the ACCC's draft code of conduct between digital platforms and publishers; and Baidu reaches a deal with Microsoft to supply native ads [...]

In today's ExchangeWire news digest: ByteDance attempts to salvage TikTok's US operations via a deal with Microsoft; Google sees its ads revenue decline for the first time ever as Coronavirus continues; and India's smartphone production incentive scheme receives interest from [...]