The MadTech Podcast Special: Connected TV - Realising The Opportunity
In addition to our regular weekly podcast, we've launched The MadTech Podcast Special, which is an opportunity to get into a particular subject area in more detail, over two or three shorter episodes. Our first series focuses on CTV, and the [...]
OOH Sees Recovery in Australia; Programmatic Demand Shifts from Linear to CTV
In today's ExchangeWire news digest: out-of-home advertising begins to recover in Australia; analysts find programmatic buying demand is shifting towards CTV from linear; and Disney Advertising Sales opts for virtual video pitches to media agencies. OOH sees recovery in Australia Out-of-home (OOH) [...]
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