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The MadTech Podcast
More podcasts
Commercial Opps 2025 Updated
TraderTalkTV
  • Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
    Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy
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    Helping Publishers Understand Data Better: Terry Hornsby, Mantis
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Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

In this Trader Talk TV episode, Charlie Johnson from Digital Envoy joins us at the legendary whiteboard to discuss geolocation...

Digest: Publicis Lifts Forecast Again as AI Fuels Growth; California Moves to Govern AI Chatbots; EU Strikes Compromise on Sustainability Reporting

Digest: Publicis Lifts Forecast Again as AI Fuels Growth; California Moves to Govern AI Chatbots; EU Strikes Compromise on Sustainability Reporting

In today’s Digest, we cover Publicis raising its forecast again as AI fuels growth, California moving to govern AI chatbots, and the EU striking a compromise on sustainability reporting.

Intent IQ’s Yoad Shloosh on Privacy-First Advertising, Identity Loss and Attribution

First-Party Data Privacy

Yoad Shloosh, head of EMEA at Intent IQ, examines differences between the US and UK markets when it comes to identity and privacy-first advertising, concerns for publishers facing increasing identity [...]

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    Performics' Rob Georgeson on AI Rewriting the Rules
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Research
Reports on insights and attitudes
  • media-pulse-h1-2025-cover
    The ExchangeWire Media Pulse: H1 2025
  • Fragmentation in CTV: What are the Key Challenges?
    Fragmentation in CTV: What are the Key Challenges?
  • The ExchangeWire Media Pulse: H2 2024
    The ExchangeWire Media Pulse: H2 2024
  • The State of Data and Tech Maturity for Brands in APAC
    The State of Data and Tech Maturity for Brands in APAC
  • Programmatic DOOH: what can it do for you?
    Programmatic DOOH: a dynamic, efficient and data-led opportunity for brand and performance marketers
  • Defining the Future of Cookieless Measurement
    Defining the Future of Cookieless Measurement
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ExchangeWire TV

Watch exclusive interviews with industry leaders discussing the latest trends and insights

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

Understanding IP Addresses and Geolocation With Charlie Johnson of Digital Envoy

In this Trader Talk TV episode, Charlie Johnson from Digital Envoy joins [...]

Charley Day, Kite Factory

“Brand Building is a Long-Term Game”: A Coffee With Charley Day, The Kite Factory

In this episode of A Coffee With... Charley Day, head of insight [...]

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

Helping Publishers Understand Data Better: Terry Hornsby, Mantis

In this Trader Talk TV episode, Terry Hornsby from Mantis joins ExchangeWire [...]

Youtube and the Fragmentation of TV

Youtube and the Fragmentation of TV

Filmed at ATS London, this discussion addresses how advertisers can harness YouTube [...]

The AdTech-ification of the Creator Economy

The AdTech-ification of the Creator Economy

The creator economy is estimated to be worth  $250 billion, projected to [...]

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