TikTok Lite App Which Pays Users to Watch Videos Under EU Scrutiny; Taylor Swift Back On TikTok
This week on The Stack: TikTok Lite App Which Pays Users to Watch Videos Under EU Scrutiny; Taylor Swift Back On TikTok; UK Drafting AI Regulations TikTok made waves in this week’s digest news. Firstly, Taylor Swift made a return to [...]
IPA Bellwether Q1 2024: Budget Growth Remains Strong
Despite a decrease in main media advertising, budget growth remained strong in Q1 2024. The industry outlook is positive, according to the latest IPA Bellwether Report. We asked experts from across the marketing sector for their assessments. The UK’s total marketing [...]
Greenbids’ Guillaume Grimbert on the State of Sustainability in Programmatic
In this interview we caught up with Guillaume Grimbert, CEO and co-founder of Greenbids, to discuss the state of sustainability in the programmatic landscape. Guillaume expands on how programmatic advertisers can adopt more sustainable practices while avoiding greenwashing or treating [...]
Disney+ to Introduce Always-On Channels; TikTok’s New Rewards App Under Scrutiny; X to Comply With Brazil Supreme Court Rulings
On today’s news digest: Disney+ to Introduce Always-On Channels; TikTok’s New Rewards App Under Scrutiny; X to Comply With Brazil Supreme Court Rulings In a move which makes us feel like we are rewinding to the past, Disney is reportedly planning [...]
The MadTech Podcast Special: Co&Co’s Jordan Stachini on Localisation, OOH and Consumer Engagement
In this MadTech podcast special, ExchangeWire’s head of content, John Still, is joined by Jordan Stachini, founder of Co&Co. They explore localisation, out-of-home advertising, the importance of brand community, and how to keep consumers engaged. Jordan expands on: How marketers can avoid [...]
UK Drafting AI Regulations; OpenAI Opens Tokyo Office; Adobe Working on Generative Video AI
On today’s news digest: UK Drafting AI Regulations; OpenAI Opens Tokyo Office; Adobe Working on Generative Video AI Following in the footsteps of the EU earlier this year, the UK has started drafting regulations for the most powerful AI models. Policy [...]
Google Blocking Links to News Outlets on Search; Taylor Swift Returns to TikTok; Legal Loophole Could Bring Political Ads to UK TV Screens
On today’s news digest: Google Blocking Links to News Outlets on Search; Taylor Swift Returns to TikTok; Legal Loophole Could Bring Political Ads to UK TV Screens In protest of a proposed law which would require tech companies in California to [...]
Australian OOH Industry Sees Significant Growth; Apple Loses Bid to Throw Out App Store Fee Lawsuit; OpenAI Updates ChatGPT
On today’s news digest: Australian OOH Industry Sees Significant Growth; Apple Loses Bid to Throw Out App Store Fee Lawsuit; OpenAI Updates ChatGPT Out-of-home (OOH) advertising is booming in Australia: it saw an increase of 9.26% on net media revenue for [...]
MadTech Podcast: ExchangeWire on Singapore Retail Sales, AI Charges and More Video Feeds
On this week's episode, ExchangeWire CRO Anne-Marie Sheedy, COO Lindsay Rowntree and CEO Rachel Smith chat the boom in Singapore's retail sales, Google considering charging for AI search and Uber Eats adopting a short-form video feed. Singapore’s retail sales up 8.4% [...]
New AI Models on the Horizon; Google Cloud Announces Updates and Partnership with WPP; Elon Musk Faces Supreme Court Scrutiny
This week on The Stack: New AI Models on the Horizon; Google Cloud Announces Updates and Partnership with WPP; Elon Musk Faces Supreme Court Scrutiny The realm of big tech has seen many announcements this week. In the US, lawmakers are [...]
Popular Tradertalks
Latest Posts
-
The Stack: Tariff Exemptions and AI Shifts -
The MadTech Sketch: How to Break Up Google -
IPA Bellwether Q1 2025: Marketing Budgets See First Fall in Four Years -
Digest: Google Faces UK Lawsuit and Cease and Desist Order in Japan; OpenAI Developing its Own Social Network -
How Partnerships Create More Authentic Brand Experiences in Gaming
Follow ExchangeWire