The Wires Awards are fast approaching and, at ExchangeWire, we’re gearing up to celebrate the very best in the digital marketing industry. Celebrated each November, The Wires Global recognises the best use of digital media, marketing, and commerce. Placing a particular [...]

In today's ExchangeWire news digest: Amazon commits up to USD$4bn (~£3.2bn) to Anthropic; sales in the UK push Shein's market share over 2%; and Thailand's prime minister shares expectations of investments from US tech giants. Amazon commits billions to Anthropic Amazon has [...]

ATS Singapore 2023 is in just over a week and we couldn’t be more excited! Now in its 12th year, ExchangeWire’s flagship APAC conference will bring together 50 speakers across 15 captivating sessions, with the two-day conference exploring the hottest [...]

In today's ExchangeWire news digest: the Competition and Markets Authority acknowledges there are grounds to clear Microsoft's planned acquisition of Activision; TikTok Shop faces regulatory headwinds in Indonesia; and Amazon appears set to take adverts to Prime. CMA says there are "reasonable [...]

This week: Meta denies ads will come to WhatsApp, X users may be charged to battle bots... Social media dominated headlines this week, with Meta’s head of WhatsApp denying reports there were plans to bring ads to the platform to boost [...]

The world of audio is changing, and the possibilities for advertisers in the space are growing. In this article, Kym Treasure, founder & CEO of Audacia Audio, delves into the significance of digital audio advertising in today's dynamic marketing [...]

In today's ExchangeWire news digest: the Middle East's ad market is set to become the fastest-growing in the world; Microsoft is expected to reveal how it plans to integrate AI into its products and services at a special event; and [...]