In today's ExchangeWire news digest: agencies concerned by Google ad transparency; Meta unveils new features for Threads as user base sinks; and Alibaba eyes an expansion of its B2B business in the US. Agencies concerned by transparency issues at Google Following Adalytics’ [...]

This week: Meta prohibited from unconsented ad targeting, AI21 Labs cinches USD$155m (~£122m) in funding... In a win for fair ad targeting, the Oslo District Court dismissed Meta's plea for an injunction against an ad targeting ban imposed by Norway's data [...]

Although Google has been talking about deprecating third-party cookies since 2020, it finally appears to be making good on its threat: early next year, third-party cookies will be switched off for 1% of Chrome users, the tech giant announced in [...]

In today's ExchangeWire news digest: Meta's request for an injunction against a ban from Datatilsynet is denied; Google quietly closes a class action lawsuit concerning its Play Store; and Barb announces it will take over CFlight from early 2024. Meta's injunction [...]

In today's ExchangeWire news digest: tech firms in the US prepare for EU regulators' update to the Digital Markets Act; Arm increases its IPO to USD$47 - USD$51 (~£37 - £40) a share; and Baidu announces the imminent release of [...]

In this exclusive byline, Wieger Holvoet, programmatic technical lead GAM team at Dentsu, outlines how applying contextual-AI can help marketers reach campaign-relevant audiences in CTV, highlighting Dentsu's collaboration with Illuma. It could be argued that Connected TV (CTV) is the most [...]

In today's ExchangeWire news digest: YouTube Shorts may risk killing the platform's core business; the FTC wins an administrative ruling against software firm, Intuit; and Chinese app stores prevent publishers from launching new apps unless they adhere to mandatory disclosures. Shorts [...]