PressBox Articles

• Ogury Emily Barfuss nominata Chief Marketing Officer

  2 years ago News

  Ogury, leader mondiale del personified advertising, annuncia (14 febbraio 2023) la nomina di Emily Barfuss in qualità di chief marketing officer. Con questo ruolo, la manager rafforzerà a livello globale la forza e l’adozione dell'offerta tecnologica di Ogury,  la soluzione [...]

• Ogury nombra a Emily Barfuss como Chief Marketing Officer

  2 years ago News

  Ogury, el líder mundial en publicidad personificada, anunció (14 de febrero de 2023) hoy el nombramiento de Emily Barfuss como chief marketing officer. En este cargo, Barfuss reforzará la notoriedad y la adopción de la oferta y de la tecnología [...]

• Ogury nomme Emily Barfuss au poste de Chief Marketing Officer

  2 years ago News

  Ogury, le leader mondial de la publicité personnifiée, annonce (14 février 2023) la nomination d'Emily Barfuss au poste de chief marketing officer. Elle aura pour principales missions d’accroître la notoriété de l’entreprise et d'accélérer l’adoption de sa technologie publicitaire unique [...]

• Seedtag Introduces Contextual Profiles Driving Performance Campaign Success Without Using Personal Data

  2 years ago News

  

  Seedtag, the leading contextual advertising company, introduced Contextual Profiles today, a solution allowing advertisers to deliver effective performance campaigns using real-time contextual signals without cookies or personal data.  As the amount of time people spend online has increased, so has consumers’ [...]

• Cedara Accelerates Expansion with Appointment of  Eric Shih as COO & UK Office Opening

  2 years ago News

  

  Cedara, the carbon intelligence platform, announced its executive team's expansion and appointed Eric Shih as chief operating officer. Shih will lead the company’s global expansion and manage their growing commercial and operations teams. Eric Shih, COO, Cedara With over 20 years of [...]

• LiveRamp Partners with THG Ingenuity to Power Data Collaboration Between Brands

  2 years ago News

  

  THG today (February 13th, 2023) announced an integration between its end-to-end proprietary technology platform, THG Ingenuity, and LiveRamp, the leading data collaboration platform. Using LiveRamp’s Safe Haven solution, Ingenuity will empower its brand clients to better connect their customers’ first-party [...]

• IAB Europe Seeks Court Decision on Validation of The Action Plan as it Moves Forward With TCF Evolutions

  2 years ago News

  

  IAB Europe confirms that it has lodged a formal request for interim measures with the Belgian market court in the transparency and consent (TCF) case. This follows the decision by the Belgian data protection authority (APD) to validate the action [...]

• Azerion Announces a Series of New Appointments as it Continues Rapid Growth 

  2 years ago News

  

  Azerion, the digital entertainment and media platform, today (February 10th, 2023) announces the appointment of a series of new hires, including Nicola Webb as UK sales director and Eva Starosolsky as senior research executive. This follows a period of rapid [...]

• GumGum Granted First MRC Accreditation for Brand Safety & Contextual Targeting for CTV

  2 years ago News

  

  GumGum, a contextual-first, global digital advertising platform, today (February 9th, 2023) announces that it has achieved an additional accreditation from the Media Rating Council (MRC), a US-based nonprofit organisation charged with auditing and accrediting measurement products used by media buyers [...]

• Alkimi Exchange launches the world’s first decentralised ad exchange

  2 years ago News

  

  Alkimi, the world’s first decentralised ad exchange, has exited beta and is now available for advertisers and publishers to buy and sell inventory through its blockchain-based programmatic platform. The exchange is built on an ultra-fast, scaleable, next-generation Directed Acyclic Graph [...]