PressBox Articles

• SmartHub 2.0: Releases Upgraded Version to Bring Stable Daily & Monthly Profit Increase

  2 years ago News

  

  SmartHub, a white-label solution designed to ease the creation of independent ad tech marketplaces for enterprises, released an upgraded platform version — SmartHub 2.0.   In the most turbulent period for the ad tech ecosystem, marked by the damaged global economy, [...]

• Bidstack Becomes a Unity Verified Solution

  2 years ago News

  

  Bidstack, the in-game advertising and video game monetisation platform, today (November 7th, 2022) announces it has become a Unity Verified Solution.  The Bidstack toolkit of non-intrusive advertising formats is now available to a global audience of Unity developers, having been tested [...]

• Top Publishers Adopt Taboola’s New Header Bidding Solution, Unlocking Incremental Revenue

  2 years ago News

  

  Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced Taboola Header Bidding, a new capability that expands on the native bidding service originally launched in April 2022, empowering advertisers to [...]

• Zefr Launches Atrium a New Measurement Product Suite

  2 years ago News

  

  Zefr, the global leader in brand suitability across walled gardens, today (November 4th, 2022) announced the global availability of Atrium, a new measurement suite that gives marketers a fully transparent view into their post-campaign performance and insights across walled gardens.  Rather [...]

• Azerion Appoints Anna Forbes as UK Country Director

  2 years ago News

  

  Anna Forbes has been appointed as UK country director at the digital entertainment and media platform Azerion.  Forbes joined Azerion as chief operating officer (COO), UK, following the acquisition of Inskin in March 2022, the high-impact digital marketing company, where she [...]

• Adnami Appoints James Upson as Managing Director UK & Nl as it Doubles Down on Growth

  2 years ago News

  

  Ad tech company, Adnami, has appointed James Upson as managing director for the UK and the Netherlands, as it readies itself for further expansion across Europe.  James, who will also join the leadership team at Adnami, will guide the UK business [...]

• Channel Factory Reveal 76% of UK Shoppers Say They Will Spend Less This Christmas

  2 years ago News

  

  Channel Factory, the global brand suitability platform for YouTube, today (November 3rd, 2022) unveils its annual Festive Season research* which reveals tough times ahead for retailers, and a different Christmas for many families.  With 76% of consumers in the UK saying [...]

• Permutive & OpenX Partner to Help Marketers Target Global Audiences Accurately and at Scale Without Third-Party Cookies

  2 years ago News

  

  Permutive, a privacy-safe audience platform for publishers and advertisers, and OpenX Technologies, Inc., a leading global omnichannel advertising exchange, today unveiled a partnership that will enable buyers and sellers of online advertising to build and activate global audiences without using [...]

• Mediacom Hong Kong Selects Hivestack to Deliver the First Programmatic DOOH Campaign for Uber Taxi in Hong Kong

  2 years ago News

  

  Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company today (November 3rd, 2022) announced the successful delivery of the first programmatic DOOH campaign for Uber Taxi in Hong Kong through their agency Mediacom Hong Kong, [...]

• Hivestack Expands Business in Brazil by Signing New Supply Side Partner (SSP) RZK Digital

  2 years ago News

  

  Hivestack, the world’s leading, independent, programmatic digital out-of-home (DOOH) ad tech company today (November 2nd, 2022) announced a partnership with RZK Digital, a data-driven DOOH media network operator offering large-scale LED panels distributed across high urban transport environments in Greater [...]