PressBox Articles
Partenariat Renforcé Entre Outbrain et la Régie Altice Media Ads & Connect
Outbrain, plateforme leader de recommandations sur l'open web, a été à nouveau choisie par la régie publicitaire Altice Media Ads & Connect pour un partenariat de plusieurs années. La régie du groupe Altice Media (3ème groupe média privé français), Altice Media [...]
VIOOH Hires Leading Digital Expert to Drive China Expansion
Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced the hire of Calvin Chan as the new chief executive officer in China. In his new role, Chan will be responsible for scaling and developing VIOOH’s programmatic [...]
Zeotap Expands Board and Leadership Team To Reflect Growth in 2022
Zeotap, the next-generation Customer Data Platform (CDP), has announced new appointments, with Frank Einecke and Domitille Doat-Le Bigot joining the company’s Board, and Tibor Stefán appointed as SVP sales & customer success. The new appointments will support the company in [...]
UNBOXED Appoints the7stars to Handle UK Media Strategy via the CCS Framework
UNBOXED: Creativity in the UK, the landmark programme of free events and activities now underway in England, Northern Ireland, Scotland, and Wales, has appointed the7stars to handle its UK media planning following a competitive pitch handled through the Crown Commercial [...]
Index Exchange Acquires Machine Learning Company Rivr
Index Exchange, one of the world’s largest independent ad exchanges, today (8th June) announced its first-ever business acquisition of Rivr Technologies GmbH (Rivr), a Berlin-based company specialising in advanced machine learning-based traffic optimisation capabilities. The acquisition accelerates Index’s efforts to address [...]
Yahoo Transforms Audience Experiences with Immersive Yahoo Stories Ad
Yahoo today (June 8th 2022) announces its latest offering in Southeast Asia, Yahoo Stories Ad, an innovative solution that enables a dynamic and interactive storytelling experience. A mobile-web-first solution, Yahoo Stories Ad brings one of social media’s most popular formats [...]
Scibids Appoints Ad Tech Veteran Erich Wasserman to Its Board
Scibids, the global leader in artificial intelligence (AI) for digital marketing, today (8th June 2022) announces the appointment of Erich Wasserman as its newest board member. Wasserman will advise Scibids’ leadership on global commercial, strategic partner, and corporate development matters. Wasserman [...]
Smart AdServer Rebrands as Equativ
Today (June 8th 2022), global ad tech company, Smart AdServer, has re-launched its global presence in 14 countries under the new name, Equativ. This follows the company’s acquisitions of DynAdmic and LiquidM, with the companies now consolidated under the Equativ [...]
Adelaide Raises a $7M Seed Round, Led By Human Ventures, To Restructure The Future Of The Attention Economy
Adelaide, the leader in attention-based media quality measurement, announced a USD$7m (£5.5m) round of seed funding led by Human Ventures. This brings the total amount of financing raised to date to $9.5m (£7.5m). Adelaide is trusted by the largest brands in [...]
Popular Tradertalks
Latest Posts
-
The Stack: Tariff Exemptions and AI Shifts -
The MadTech Sketch: How to Break Up Google -
IPA Bellwether Q1 2025: Marketing Budgets See First Fall in Four Years -
Digest: Google Faces UK Lawsuit and Cease and Desist Order in Japan; OpenAI Developing its Own Social Network -
How Partnerships Create More Authentic Brand Experiences in Gaming
Follow ExchangeWire